Waxed Floss
FailThe top 5 brands take 100% of clicks, so Waxed Floss is a Fail.
- Flapen Score
- 37 / 100Ranks 13,285 of 14,768 Health & Household niches · −12 vs the category median of 4937
- Market size
- $71K/yr61K searches / yr
- 90-day growth
- +3.3%search demand this quarter
- Competition
- 70%top-5 click share · 5 brands · 64 sellers
Flapen Score
Waxed Floss against its category
The dotted line is the Health & Household average. Past it, Waxed Floss is stronger. Inside it, weaker.
Market
The Waxed Floss market on Amazon at a glance
Shoppers on Amazon United States searched for Waxed Floss 61K times last year and spent an estimated $71K. All 5 brands take every click. Flapen scores it 37 out of 100, a Fail.
01 · Demand
An estimated 14.1% of those searches ended in a purchase.
Shoppers searched for this 61K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.1% of those searches ended in a purchase. Searches in the last 90 days moved +3.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $71K a year.
- Searches, last 12 months
- 61K
- Growth, 90 days vs prior 90
- +3.3%
- Conversion, latest week
- 14.1%
- Market size, estimated
- $71Ka year
- Peak month
- January1.2× the quietest month
- Top search term
- waxed floss29K searches a year
02 · Price
A sale here is worth $8.26.
Listings sell for $8.26 on average, from $1.14 to $14.63. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 750 to 1,000 of them. At $8.26 that is $6K to $8K a year per listing.
- Average price
- $8.26under the $15 to $100 sweet spot
- Price range
- $1.14–$14.63
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- $6K–$8K
- Returns
- 0.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
50% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #34 within Dental Floss & Picks. It carries 7,920 reviews at 4.47 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 50%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #34in Dental Floss & Picks
- Average rating
- 4.47 starsAmazon United States average 4.42 stars
- Average reviews
- 7,920per listing
- Listings tracked
- 12
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 71 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 71 months
Products
Top Waxed Floss products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 70% of clicks. A locked shelf that new listings rarely crack.
Brands
5 falling
Sellers
64
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
70%
Top 20: 100%
Open market
0%
- Brand 169%
- Brand 217%
- Brand 38%
- Brand 43%
- Brand 52%
Demand
Waxed Floss search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.2×
Search terms
Top Waxed Floss search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- waxed floss29K/yr
- wax floss20K/yr
- floss waxed7K/yr
- wax floss for adults4K/yr
Reviews and returns
What reviews say buyers love and hate about Waxed Floss
We read the reviews and the return reasons for every product selling here.
“Very cheap quality”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Waxed Floss questions
Answered from the same tracked data.