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Wax Rx Ear Wash System

Fail

The top 5 products take 100% of clicks, so Wax Rx Ear Wash System is a Fail.

Flapen Score
40
40 / 100
Ranks 12,248 of 14,768 Health & Household niches · −9 vs the category median of 49
Market size
$76K/yr32K searches / yr
90-day growth
-36.6%search demand this quarter
Competition
100%top-5 click share · 5 brands · 31 sellers

Flapen Score

Wax Rx Ear Wash System against its category

The dotted line is the Health & Household average. Past it, Wax Rx Ear Wash System is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Wax Rx Ear Wash System market on Amazon at a glance

Shoppers on Amazon United States searched for Wax Rx Ear Wash System 32K times last year and spent an estimated $76K. All 5 brands take every click. Demand peaks in Jan. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 10.4% of those searches ended in a purchase.

Shoppers searched for this 32K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.4% of those searches ended in a purchase. Searches in the last 90 days moved -36.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $76K a year.

Searches, last 12 months
32K
Growth, 90 days vs prior 90
-36.6%
Conversion, latest week
10.4%
Market size, estimated
$76Ka year
Peak month
January2.1× the quietest month
Top search term
wax rx ear wash system13K searches a year

02 · Price

A sale here is worth $23.23.

Listings sell for $23.23 on average, from $6.90 to $37.43. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 500 to 750 of them. At $23.23 that is $12K to $17K a year per listing.

Average price
$23.23inside the $15 to $100 sweet spot
Price range
$6.90–$37.43
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
500–750
Revenue per listing a year
$12K–$17K
Returns
0.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

67% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #6,431 within Ear Care. It carries 10,754 reviews at 4.18 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
67%
Out of stock, average day
0.0%
Average rank
#6,431in Ear Care
Average rating
4.18 starsAmazon United States average 4.42 stars
Average reviews
10,754per listing
Listings tracked
6

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 56 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
56 months

Products

Top Wax Rx Ear Wash System products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

5 rising

Sellers

31

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Brand 163%
  • Brand 225%
  • Brand 36%
  • Brand 43%
  • Brand 53%

Demand

Wax Rx Ear Wash System search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '24Spike '25Black Friday '25Holiday '25Spike '26DecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 2.1×

Search terms

Top Wax Rx Ear Wash System search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • wax rx ear wash system13K/yr
  • wax rx9K/yr
  • waxrx3K/yr
  • waxrx ear wash system5K/yr
  • wax rx deluxe ear wash system2K/yr
  • wax rx ear wash system as seen on tv5/yr

Reviews and returns

What reviews say buyers love and hate about Wax Rx Ear Wash System

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Ear Hygiene”
21%of negative reviews mention “Ear Hygiene”
0.2%of orders come back
“Had to go to doctor to get ear wax flushed out”
A buyer, on “Ear Hygiene”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Wax Rx Ear Wash System questions

Answered from the same tracked data.