watermelon plates
Worth a lookShows demand growing +326.7% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible+326.7%90-day search growth — must beat 0% to launch
Review moat
Great151.26avg incumbent reviews — the moat a new listing must climb
Returns
Great1.2%return rate — above 5% kills the launch gate
Avg price
Great$16.80avg listing price — sweet spot $15–$100
Brand share
Great59%top-5 brand share — no brand owns this niche
Price range
Great$7.42–$37.65cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good41%top-5 click share — leaders hold, buyers still browse
Conversion
Good5.0%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$17K$17K/yr · 20K searches
According to Flapen's Amazon United States niche tracking, watermelon plates is a $17K/yr Amazon United States market (20K searches/yr). The top 5 brands hold 59% of demand. Demand peaks in May–Jun–Jul–Aug. Verdict: Worth a look — 64/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
watermelon plates market data
- Units sold / yr
- 1K–1K
- avg 0–100/product
- Revenue / yr
- $17K–$21K
- units × avg price
- Conversion rate
- 5.0%
- Avg BSR
- #3,213
- Page quality
- 0%
- Prime
- 97%
- Sponsored
- 82%
- Out of stock
- 28.7%
- Avg brand age
- 35 months
- Avg seller age
- 210 days
Competition & brand share
The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.Brands
30 falling
Sellers
31
Top-5 brand share
59%
Top 20: 93%
Top-5 click share
41%
Top 20: 87%
Open market
35%
- HSPAIDYP22%
- gisgfim15%
- GOGUOGOFA9%
- Wiooffen7%
- GrabnGoParty6%
- Fesciory5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +326.7% search growth over the last 90 days.Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 16.1×
Top watermelon plates search terms
- watermelon plates12K/yr
- watermelon paper plates5K/yr
- watermelon plates and napkins4K/yr
Top watermelon plates products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
GOGUOGOFA 50Pcs Watermelon Party Supplies 9 Sweet Watermelon Paper Dinner Plates 7 Fruit Watermelon Dessert Plates for Summer Fruit Watermelon Birthday Party Decorations
GOGUOGOFA$14.794.8★5 rev
50Pcs Watermelon Party Supplies Watermelon Paper Plates 7Sweet Watermelon Dessert Plates Summer Fruit Plates for Watermelon Themed Baby Shower Summer Fruit Watermelon Birthday Party Decor (Pink)
HSPAIDYP$12.574.4★13 rev
100Pcs WatermelonParty Supplies Watermelon Party Set 7Sweet Watermelon Plates Watermelon Napkins for Watermelon Theme Summer Fruit Watermelon Birthday Party Decorations|Serve 50 (Pink Watermelon)
HSPAIDYP$16.945.0★9 rev
gisgfim 96 Pcs Watermelon Party Supplies - Paper Plates Napkins Tableware Set Decorations & Favors for Childrens Melon Birthday or Baby Shower - Serves 24
gisgfim$18.674.6★2,425 rev
Wiooffen 50 Pcs Watermelon Party Supplies Plates Oval 11inch Watermelon Theme Disposable Paper Plate Summer Melon Dinnerware Platter Dish Tray for Wedding Picnic Birthday Party Dinner Supplies
Wiooffen$18.744.3★73 rev
Newest
by launch date
Funnymoom 400 Pcs Watermelon Birthday Party Supplies for 50 Guest Cute Summer Fruit Disposable Plates Napkin Cup Spoon Fork Knives for Outdoor Picnic Birthday Baby Bridal Shower Party Supplies
Funnymoom$34.24160 rev
Ceenna 452 Pcs Watermelon Party Decoration 50 Guests Watermelon Paper Plates Napkins Cups Tablecloth Cutlery Straw Summer Fruit Tableware for One in a Melon Birthday Baby Shower Party Decoration
Ceenna$37.652 rev
168PCS Watermelon Party Supplies for first Birthday One In A Melon Party Decorations Watercolor Summer Fruit Themed Paper Plates Cups Napkins Tableware Set Serves 24 Guests
GrabnGoParty$17.837 rev
Greencian 150Pcs Watermelon Red Green Melon Party Decorations Serves 50
Greencian$24.723 rev
Watermelon Birthday Party Supplies for 40 Guests One in a Melon Plates and Napkins Set Summer Fruit Party Decorations
SamPartyShop$26.1938 rev
Trending
90-day click momentum
CRINSLY 40Pcs Watermelon Birthday Plates and Napkins Set Disposable Fresh Fruit Melon Tableware Watermelon Party Tableware for Summer Birthday Baby Shower Pool Party Decorations
CRINSLY$9.874.9★
Watermelon Birthday Party Supplies for 40 Guests One in a Melon Plates and Napkins Set Summer Fruit Party Decorations
SamPartyShop$26.194.9★
168PCS Watermelon Party Supplies for first Birthday One In A Melon Party Decorations Watercolor Summer Fruit Themed Paper Plates Cups Napkins Tableware Set Serves 24 Guests
GrabnGoParty$17.834.7★
Greencian 150Pcs Watermelon Red Green Melon Party Decorations Serves 50
Greencian$24.724.6★
HOME & HOOPLA Watermelon Party Supplies for 16 9 Dinner Plates & Large Luncheon Napkins One in a Melon Birthday Decorations Sweet One Summer BBQ & Picnic Party Tableware
HOME & HOOPLA$16.994.4★
What buyers say about watermelon plates
What buyers praise and complain about, mined from review topics.What buyers love
“overall a good set for the price”
“It is exactly what I ordered”
“And the perfect dinner plate size”
“The colors are bright”
“the plates are solid”
“Great product”
“The texture is very smooth”
“These held up great”
“The Watermelon Round Dessert Plates are perfectly designed”
“the materials handle normal party use”
What buyers complain about
“Much smaller than expected”
“Flimsy”
“They do come flat”
“Cheap product”
“pretty thin”
“Way over priced”
“Big and unstable yields lots of spilled watermelon”
Top return reasons
Common questions
- Is watermelon plates profitable to sell on Amazon United States?
- The niche generates $17K/yr across 38 tracked products. 1 of 10 products launched in the last 360 days are still selling. 90-day search growth is +326.7%. Flapen's verdict: Worth a look (64/100).
- How competitive is the watermelon plates niche?
- 30 brands and 31 sellers compete. The top 5 products take 41% of clicks and top 5 brands hold 59% of demand.
- What do buyers complain about in watermelon plates?
- Top complaints mined from reviews: Size-Overall, Strength, Flatness. The return rate is 1.2%.
- When does demand for watermelon plates peak?
- Demand peaks in May–Jun–Jul–Aug; the busiest month runs 16.1× the quietest.
- What does it cost to enter the watermelon plates niche?
- Listings span $7.42–$37.65; the average listing price is $16.80 (sweet spot $15–$100). The average incumbent carries 151 reviews — the moat a new listing must climb.