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Watermelon Plates

Maybe

Search demand grew +326.7% this quarter. But shoppers spend an estimated $17K a year here, so Watermelon Plates is a Maybe.

Flapen Score
64
64 / 100
Top 5% of 14,768 Health & Household niches · +15 vs the category median of 49
Market size
$17K/yr20K searches / yr
90-day growth
+326.7%search demand this quarter
Competition
41%top-5 click share · 30 brands · 31 sellers

Flapen Score

Watermelon Plates against its category

The dotted line is the Health & Household average. Past it, Watermelon Plates is stronger. Inside it, weaker.

64Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Watermelon Plates market on Amazon at a glance

Shoppers on Amazon United States searched for Watermelon Plates 20K times last year and spent an estimated $17K. The top 5 brands take 59% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 64 out of 100, a Maybe.

01 · Demand

An estimated 5.0% of those searches ended in a purchase.

Shoppers searched for this 20K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.0% of those searches ended in a purchase. Searches in the last 90 days moved +326.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $17K a year.

Searches, last 12 months
20K
Growth, 90 days vs prior 90
+326.7%
Conversion, latest week
5.0%
Market size, estimated
$17Ka year
Peak month
June16.1× the quietest month
Top search term
watermelon plates12K searches a year

02 · Price

A sale here is worth $16.80.

Listings sell for $16.80 on average, from $7.42 to $37.65. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $16.80 that is $0 to $2K a year per listing.

Average price
$16.80inside the $15 to $100 sweet spot
Price range
$7.42–$37.65
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
1.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

82% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 28.7% of listings are out of stock. The average listing ranks #3,213 within Disposable Plates, Bowls & Cutlery. It carries 151 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
82%
Prime listings
97%
Out of stock, average day
28.7%
Average rank
#3,213in Disposable Plates, Bowls & Cutlery
Average rating
4.58 starsAmazon United States average 4.42 stars
Average reviews
151per listing
Listings tracked
38

04 · Newcomers

1 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
10
Successful launches
1Amazon's first-year sales bar
Average brand age
35 months

Products

Top Watermelon Plates products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 41% of clicks. Leaders hold, but buyers still shop past them.

Brands

30 falling

Sellers

31

Top-5 brand share

59%

Top 20: 93%

Top-5 click share

41%

Top 20: 87%

Open market

35%

  • Brand 122%
  • Brand 215%
  • Brand 39%
  • Brand 47%
  • Brand 56%
  • Brand 65%

Demand

Watermelon Plates search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 16.1×

Search terms

Top Watermelon Plates search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • watermelon plates12K/yr
  • watermelon paper plates5K/yr
  • watermelon plates and napkins4K/yr

Reviews and returns

What reviews say buyers love and hate about Watermelon Plates

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Value For Money”
21%of negative reviews mention “Size-Overall”
1.2%of orders come back
“Much smaller than expected”
A buyer, on “Size-Overall”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Watermelon Plates questions

Answered from the same tracked data.