Watermelon Air Freshener
FailPrices span $4.97–$13.25, mostly outside the sweet spot, so Watermelon Air Freshener is a Fail.
- Flapen Score
- 43 / 100Ranks 10,775 of 14,768 Health & Household niches · −6 vs the category median of 4943
- Market size
- $67K/yr84K searches / yr
- 90-day growth
- +45.6%search demand this quarter
- Competition
- 67%top-5 click share · 8 brands · 55 sellers
Flapen Score
Watermelon Air Freshener against its category
The dotted line is the Health & Household average. Past it, Watermelon Air Freshener is stronger. Inside it, weaker.
Market
The Watermelon Air Freshener market on Amazon at a glance
Shoppers on Amazon United States searched for Watermelon Air Freshener 84K times last year and spent an estimated $67K. The top 5 brands take 91% of clicks. Demand peaks in Jul–Aug. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 8.6% of those searches ended in a purchase.
Shoppers searched for this 84K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.6% of those searches ended in a purchase. Searches in the last 90 days moved +45.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $67K a year.
- Searches, last 12 months
- 84K
- Growth, 90 days vs prior 90
- +45.6%
- Conversion, latest week
- 8.6%
- Market size, estimated
- $67Ka year
- Peak month
- July2.7× the quietest month
- Top search term
- watermelon body spray22K searches a year
02 · Price
A sale here is worth $9.20.
Listings sell for $9.20 on average, from $4.97 to $13.25. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $9.20 that is $2K to $5K a year per listing.
- Average price
- $9.20under the $15 to $100 sweet spot
- Price range
- $4.97–$13.25
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $2K–$5K
- Returns
- 0.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
27% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #126 within Air Fresheners. It carries 7,811 reviews at 4.56 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 27%
- Prime listings
- 93%
- Out of stock, average day
- 0.0%
- Average rank
- #126in Air Fresheners
- Average rating
- 4.56 starsAmazon United States average 4.42 stars
- Average reviews
- 7,811per listing
- Listings tracked
- 15
04 · Newcomers
6 of last year's 7 launches cleared the first-year sales bar.
7 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.
- Launched, last 12 months
- 7
- Successful launches
- 6Amazon's first-year sales bar
- Average brand age
- 45 months
Products
Top Watermelon Air Freshener products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 12, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Febreze Air Mist Air Freshener Spray Odor Fighting Room Spray Deodorizer for Home Bathroom Kitchen Office Apartment Dorm Room Classroom Watermelon Scent 8.1oz (Pack of 2)
- Price
- $5.98
- Rating
- 4.7/5
- Reviews
- 2,425
- Age
- 5mo ago

Febreze Plug In Air Freshener Odor-Fighting Scented Oil Refill Air Fresheners for Home and Bathroom and Kitchen Long Lasting for Strong Odors Sweet Watermelon Vine Scent 0.87oz Refill 3 Count
- Price
- $12.54
- Rating
- 4.8/5
- Reviews
- 26,569
- Age
- 2y ago

Febreze Air Mist Air Freshener Spray Odor-Fighting Room Spray Air Fresheners for Home and Bathroom and Kitchen Aerosol Can Sweet Watermelon Vine Scent 8.8oz (Pack of 2)
- Price
- $7.91
- Rating
- 4.8/5
- Reviews
- 15,923
- Age
- 2y ago

Glade PlugIns Refills Air Freshener Watermelon & Cucumber Scented and Essential Oils for Home and Bathroom 0.67 Fl Oz 5 Count
- Price
- $11.94
- Rating
- 4.6/5
- Reviews
- 773
- Age
- 7mo ago

Forever 21 Watermelon Crush Body Spray Mist | Lightweight & Refreshing Everyday Scent | Sweet Body Spray with Fresh Sliced Watermelon Top Notes Bergamot Zest and Muddled Mint | 8 fl. oz.
- Price
- $13.25
- Rating
- 4.4/5
- Reviews
- 116
- Age
- 1y ago
Trending
estimated 90-day click momentum
Fragrance Body Mist Watermelon Splash (LIMITED EDITION) 8 fl oz
- Price
- $7.42
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 6mo ago

Glade Air Freshener Room Spray Watermelon Spritzer Scent Odor Fighting to Deliver Long Lasting Freshness 7.3 Oz 6 Count
- Price
- $8.35
- Rating
- 4.4/5
- Reviews
- 776
- Age
- 6mo ago

Glade PlugIns Refills Air Freshener Watermelon & Cucumber Scented and Essential Oils for Home and Bathroom 0.67 Fl Oz 5 Count
- Price
- $11.94
- Rating
- 4.6/5
- Reviews
- 773
- Age
- 7mo ago

Febreze Air Mist Air Freshener Spray Odor Fighting Room Spray Deodorizer for Home Bathroom Kitchen Office Apartment Dorm Room Classroom Watermelon Scent 8.1oz (Pack of 2)
- Price
- $5.98
- Rating
- 4.7/5
- Reviews
- 2,425
- Age
- 5mo ago

Air Wick Plug-In Scented Oil Refills 4 Count Fresh Watermelon & Berries Air Freshener Essential Oils
- Price
- $9.40
- Rating
- 4.7/5
- Reviews
- 4,085
- Age
- 9mo ago
Newest
by launch date
Febreze Air Mist Air Freshener Spray Odor Fighting Room Spray Deodorizer for Home Bathroom Kitchen Office Apartment Dorm Room Classroom Watermelon Scent 8.1oz (Pack of 2)
- Price
- $5.98
- Rating
- 4.7/5
- Reviews
- 2,425
- Age
- 5mo ago

Fragrance Body Mist Watermelon Splash (LIMITED EDITION) 8 fl oz
- Price
- $7.42
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 6mo ago

Glade Air Freshener Room Spray Watermelon Spritzer Scent Odor Fighting to Deliver Long Lasting Freshness 7.3 Oz 6 Count
- Price
- $8.35
- Rating
- 4.4/5
- Reviews
- 776
- Age
- 6mo ago

Glade PlugIns Refills Air Freshener Watermelon & Cucumber Scented and Essential Oils for Home and Bathroom 0.67 Fl Oz 5 Count
- Price
- $11.94
- Rating
- 4.6/5
- Reviews
- 773
- Age
- 7mo ago

Glade Automatic Spray Refill Watermelon & Cucumber Scented Air Freshener for Home and Bathroom 6.2 Oz 2 Count
- Price
- $11.83
- Rating
- 4.7/5
- Reviews
- 475
- Age
- 7mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 67% of clicks. Leaders hold, but buyers still shop past them.
Brands
8 falling
Sellers
55
Est. top-5 brand share
91%
Top 20: 100%
Est. top-5 click share
67%
Top 20: 100%
Open market
5%
- Febreze65%
- Glade13%
- Forever 215%
- Botanic Hearth5%
- Bodycology4%
- Air Wick3%
- Open — no brand owns it (2 brands, 5%)
Demand
Watermelon Air Freshener search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Aug · busiest ÷ quietest = 2.7×
Search terms
Top Watermelon Air Freshener search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- watermelon body spray22K/yr
- watermelon air freshener14K/yr
- febreze watermelon11K/yr
- watermelon febreze7K/yr
- glade watermelon6K/yr
- watermelon scent6K/yr
- watermelon spray4K/yr
- febreze air spray watermelon4K/yr
- bodycology watermelon splash4K/yr
- febreze watermelon spray4K/yr
Reviews and returns
What reviews say buyers love and hate about Watermelon Air Freshener
We read the reviews and the return reasons for every product selling here.
“scent is WAAAY too strong for me”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Watermelon Air Freshener questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









