Water Wipes Adult

Shoppers searched for this 221K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.0% of those searches ended in a purchase. Searches in the last 90 days moved +15.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $261K a year.

Searches, last 12 months

221K

Growth, 90 days vs prior 90

+15.3%

Conversion, latest week

8.0%

Market size, estimated

$261Ka year

Peak month

May1.7× the quietest month

Top search term

water wipes adult87K searches a year

Listings sell for $14.81 on average, from $4.34 to $36.22. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,000 to 1,250 of them. At $14.81 that is $15K to $19K a year per listing.

Average price

$14.81under the $15 to $100 sweet spot

Price range

$4.34–$36.22

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

1,000–1,250

Revenue per listing a year

$15K–$19K

Returns

0.4%of orders · Amazon United States median 2.1%

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #21 within Bathroom Safety, Aids & Accessories. It carries 1,226 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

100%

Out of stock, average day

0.5%

Average rank

#21in Bathroom Safety, Aids & Accessories

Average rating

4.64 starsAmazon United States average 4.42 stars

Average reviews

1,226per listing

Listings tracked

12

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

4Amazon's first-year sales bar

Average brand age

48 months