Vitamin D3 K2
PassVitamin D3 K2 scores 65 out of 100, a Pass. Shoppers spend an estimated $31.2M a year here, demand is soft, at -2.1% this quarter, and an estimated 0.0% of orders come back.
- Flapen Score
- 65 / 100Top 4% of 14,768 Health & Household niches · +16 vs the category median of 4965
- Market size
- $31.2M/yr12.2M searches / yr
- 90-day growth
- -2.1%search demand this quarter
- Competition
- 49%top-5 click share · 20 brands · 678 sellers
Flapen Score
Vitamin D3 K2 against its category
The dotted line is the Health & Household average. Past it, Vitamin D3 K2 is stronger. Inside it, weaker.
Market
The Vitamin D3 K2 market on Amazon at a glance
Shoppers on Amazon United States searched for Vitamin D3 K2 12.2M times last year and spent an estimated $31.2M. The top 5 brands take 62% of clicks. Flapen scores it 65 out of 100, a Pass.
01 · Demand
An estimated 12.9% of those searches ended in a purchase.
Shoppers searched for this 12.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.9% of those searches ended in a purchase. Searches in the last 90 days moved -2.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $31.2M a year.
- Searches, last 12 months
- 12.2M
- Growth, 90 days vs prior 90
- -2.1%
- Conversion, latest week
- 12.9%
- Market size, estimated
- $31.2Ma year
- Peak month
- January1.4× the quietest month
- Top search term
- vitamin d3 k25.6M searches a year
02 · Price
A sale here is worth $19.89.
Listings sell for $19.89 on average, from $8.71 to $40.07. Amazon reports units sold in ranges, and this niche reaches the top one: 1,000,000 units or more a year. The average listing sells 40,000 to 50,000 of them. At $19.89 that is $796K to $995K a year per listing.
- Average price
- $19.89inside the $15 to $100 sweet spot
- Price range
- $8.71–$40.07
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1,000,000 or moreAmazon's top range
- Units per listing a year
- 40,000–50,000
- Revenue per listing a year
- $796K–$995K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #27 within Vitamin D3 & K2 Combinations. It carries 13,096 reviews at 4.72 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 91%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #27in Vitamin D3 & K2 Combinations
- Average rating
- 4.72 starsAmazon United States average 4.42 stars
- Average reviews
- 13,096per listing
- Listings tracked
- 32
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 53 months
Products
Top Vitamin D3 K2 products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.
Brands
20 rising
Sellers
678
Top-5 brand share
62%
Top 20: 100%
Top-5 click share
49%
Top 20: 88%
Open market
31%
- Brand 119%
- Brand 214%
- Brand 310%
- Brand 410%
- Brand 510%
- Brand 67%
Demand
Vitamin D3 K2 search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Search terms
Top Vitamin D3 K2 search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- vitamin d3 k25.6M/yr
- d3 k22.2M/yr
- d3 k2 vitamin 10000 iu814K/yr
- vitamina d3 con k2515K/yr
- k2 d3 vitamin supplement500K/yr
- d3 k2 vitamin 5000 iu373K/yr
- d3 and k2 supplements369K/yr
- sports research d3 plus k2203K/yr
- vitamin d k2246K/yr
- d3k2176K/yr
Reviews and returns
What reviews say buyers love and hate about Vitamin D3 K2
We read the reviews and the return reasons for every product selling here.
“Vitamins had a funky smell”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Best Flapen score
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FAQ
Common Vitamin D3 K2 questions
Answered from the same tracked data.