Skip to content
46

vitamin d 800 iu

Skip it

A deep review moat (34,072 avg reviews) — this niche doesn't clear our bar today.

Market size 11Growth 34Conversion 76Competition 59Returns 100Price range 52Avg price 41Brand share 55Review moat 9Quality gap 19

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Conversion

Great7.2%

search→purchase rate — share of searches ending in a sale

Competition

Good50%

top-5 click share — leaders hold, buyers still browse

Brand share

Good72%

top-5 brand share — brands hold most of the demand

Price range

Good$4.86–$26.10

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Okay$10.89

avg listing price — sweet spot $15–$100

Growth

Okay+6.8%

90-day search growth — must beat 0% to launch

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Market size

Bad$45K

$45K/yr · 58K searches

Review moat

Bad34,072.29

avg incumbent reviews — the moat a new listing must climb

According to Flapen's Amazon United States niche tracking, vitamin d 800 iu is a $45K/yr Amazon United States market (58K searches/yr). The top 5 brands hold 72% of demand. Verdict: Skip it — 46/100.

Data updated Aug 5, 2026 · scored weekly · How we score niches

vitamin d 800 iu market data

Units sold / yr
5K–6K
avg 100–250/product
Revenue / yr
$54K–$65K
units × avg price
Conversion rate
7.2%
Avg BSR
#294
Page quality
0%
Prime
95%
Sponsored
62%
Out of stock
0.0%
Avg brand age
94 months
Avg seller age
157 days

Competition & brand share

The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.

Brands

12 falling

Sellers

410

Top-5 brand share

72%

Top 20: 100%

Top-5 click share

50%

Top 20: 99%

Open market

21%

  • Nature Made30%
  • DEVA13%
  • NatureWise12%
  • NOW Foods10%
  • Pure Encapsulations7%
  • Nature's Truth7%

Demand & seasonality

Weekly Amazon search volume, last 100 weeks — +6.8% search growth over the last 90 days.
1K750Spike '25DecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Top vitamin d 800 iu search terms

  • vitamin d 800 iu22K/yr
  • vitamin d3 800 iu16K/yr
  • vitamin d 800 iu for women7K/yr
  • vitamin d 800 mg5K/yr
  • vitamin d3 800 iu for women5K/yr
  • 800 iu vitamin d4K/yr
All search terms

Top vitamin d 800 iu products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$2K10%$5K15%$7K20%$9K101001K10K100K1.0M Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 21 tracked products in this niche — three views at once, no toggling.

What buyers say about vitamin d 800 iu

What buyers praise and complain about, mined from review topics.

What buyers love

Vitamin21%

“Great vitamin”

Value For Money16%

“fair price”

Quality-Overall15%

“the quality seems consistent”

Advertised Vs Actual Product9%

“accurately described”

Ease Of Chewing/Swallowing5%

“The tablets are easy to swallow or chew”

Calcium4%

“Overall, it feels like a reliable and straightforward calcium supplement”

Dosage4%

“Dosage is perfect for my age”

Efficiency3%

“Works well”

Ease Of Use3%

“which is convenient”

Nutritional Content1%

“It is very useful nutrition”

What buyers complain about

Size-Overall12%

“SO TINY”

Dosage8%

“the dose is too little for what most humans need for a daily dose”

Vitamin7%

“Just a vitamin, nothing note worthy”

Ingredients-Overall4%

“Ingredients contain soybean oil”

Smell4%

“Smelled so bad”

Quality-Overall3%

“Not high quality”

Functionality-Overall3%

“Cant provide results yet”

Ease Of Use2%

“The softgels themselves are also not as easy to take as I expected”

Ease Of Chewing/Swallowing2%

“Super sticky/chewy”

Calcium2%

“Calcium, Could NOT use, do NOT resend”

Top return reasons

Dosage21%
Ingredients-Overall11%
Vitamin11%
Value For Money11%
Ease Of Chewing/Swallowing11%
Smell8%
Calcium5%
Vegan/Organic5%
Joint Pain5%
Functionality-Overall5%

Common questions

Is vitamin d 800 iu profitable to sell on Amazon United States?
The niche generates $45K/yr across 21 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +6.8%. Flapen's verdict: Skip it (46/100).
How competitive is the vitamin d 800 iu niche?
12 brands and 410 sellers compete. The top 5 products take 50% of clicks and top 5 brands hold 72% of demand.
What do buyers complain about in vitamin d 800 iu?
Top complaints mined from reviews: Size-Overall, Dosage, Vitamin. The return rate is 0.0%.
When does demand for vitamin d 800 iu peak?
Demand is steady year-round — the busiest month runs 1.3× the quietest.
What does it cost to enter the vitamin d 800 iu niche?
Listings span $4.86–$26.10; the average listing price is $10.89 (sweet spot $15–$100). The average incumbent carries 34,072 reviews — the moat a new listing must climb.