Skip to content

Vitamin C 500mg

Fail

The top 5 brands take 94% of clicks, so Vitamin C 500mg is a Fail.

Flapen Score
47
47 / 100
Ranks 8,381 of 14,768 Health & Household niches · −2 vs the category median of 49
Market size
$1.4M/yr602K searches / yr
90-day growth
-12.1%search demand this quarter
Competition
73%top-5 click share · 7 brands · 109 sellers

Flapen Score

Vitamin C 500mg against its category

The dotted line is the Health & Household average. Past it, Vitamin C 500mg is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Vitamin C 500mg market on Amazon at a glance

Shoppers on Amazon United States searched for Vitamin C 500mg 602K times last year and spent an estimated $1.4M. The top 5 brands take 94% of clicks. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 21.2% of those searches ended in a purchase.

Shoppers searched for this 602K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 21.2% of those searches ended in a purchase. Searches in the last 90 days moved -12.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.4M a year.

Searches, last 12 months
602K
Growth, 90 days vs prior 90
-12.1%
Conversion, latest week
21.2%
Market size, estimated
$1.4Ma year
Peak month
January1.5× the quietest month
Top search term
vitamin c 500mg319K searches a year

02 · Price

A sale here is worth $11.09.

Listings sell for $11.09 on average, from $5.41 to $21.99. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 8,000 to 10,000 of them. At $11.09 that is $89K to $111K a year per listing.

Average price
$11.09under the $15 to $100 sweet spot
Price range
$5.41–$21.99
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
125K–150K
Units per listing a year
8,000–10,000
Revenue per listing a year
$89K–$111K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

60% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #89 within Vitamin C. It carries 15,890 reviews at 4.76 stars, so a new listing needs social proof before a better product.

Sponsored listings
60%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#89in Vitamin C
Average rating
4.76 starsAmazon United States average 4.42 stars
Average reviews
15,890per listing
Listings tracked
15

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 99 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
99 months

Products

Top Vitamin C 500mg products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 73% of clicks. A locked shelf that new listings rarely crack.

Brands

7 flat

Sellers

109

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

73%

Top 20: 100%

Open market

2%

  • Brand 140%
  • Brand 223%
  • Brand 319%
  • Brand 47%
  • Brand 55%
  • Brand 64%
  • Open — no brand owns it (1 brand, 2%)

Demand

Vitamin C 500mg search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KPrime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Vitamin C 500mg search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • vitamin c 500mg319K/yr
  • vitamin c 500 mg38K/yr
  • vit c 500mg27K/yr
  • vitamin c 50029K/yr
  • natures bounty vitamin c37K/yr
  • vitamin c 500mg capsules24K/yr
  • 500 mg vitamin c17K/yr
  • vitamin c capsules 500mg21K/yr
  • 500mg vitamin c12K/yr
  • nature made vitamin c 500mg12K/yr

Reviews and returns

What reviews say buyers love and hate about Vitamin C 500mg

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Quality-Overall”
18%of negative reviews mention “Ease Of Chewing/Swallowing”
<0.1%of orders come back, a rate Amazon rounds to zero
“Impossible to swallow”
A buyer, on “Ease Of Chewing/Swallowing”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Vitamin C 500mg questions

Answered from the same tracked data.