Vinevida

Shoppers searched for this 291K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved +25.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $445K a year.

Searches, last 12 months

291K

Growth, 90 days vs prior 90

+25.6%

Conversion, latest week

2.7%

Market size, estimated

$445Ka year

Peak month

June1.6× the quietest month

Top search term

airversa waterless diffuser65K searches a year

Listings sell for $55.79 on average, from $8.55 to $166.58. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $55.79 that is $14K to $28K a year per listing.

Average price

$55.79inside the $15 to $100 sweet spot

Price range

$8.55–$166.58

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

250–500

Revenue per listing a year

$14K–$28K

Returns

1.6%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.8% of listings are out of stock. The average listing ranks #65 within Aromatherapy. It carries 1,475 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

100%

Out of stock, average day

11.8%

Average rank

#65in Aromatherapy

Average rating

4.39 starsAmazon United States average 4.42 stars

Average reviews

1,475per listing

Listings tracked

29

18 products launched here in the last 12 months. 18 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

18

Successful launches

18Amazon's first-year sales bar

Average brand age

31 months