Vibrateirs for Women Today Adult

Shoppers searched for this 14.7M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -10.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3.8M a year.

Searches, last 12 months

14.7M

Growth, 90 days vs prior 90

-10.4%

Conversion, latest week

1.1%

Market size, estimated

$3.8Ma year

Peak month

August2.9× the quietest month

Top search term

sex toys for women2.8M searches a year

Listings sell for $22.44 on average, from $8.34 to $48.94. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 2,500 to 3,000 of them. At $22.44 that is $56K to $67K a year per listing.

Average price

$22.44inside the $15 to $100 sweet spot

Price range

$8.34–$48.94

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

150K–200K

Units per listing a year

2,500–3,000

Revenue per listing a year

$56K–$67K

Returns

0.3%of orders · Amazon United States median 2.1%

19% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #2,526 within Electric Massagers. It carries 7,151 reviews at 4.03 stars, so a new listing needs social proof before a better product.

Sponsored listings

19%

Prime listings

89%

Out of stock, average day

1.5%

Average rank

#2,526in Electric Massagers

Average rating

4.03 starsAmazon United States average 4.42 stars

Average reviews

7,151per listing

Listings tracked

37

10 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

10

Successful launches

9Amazon's first-year sales bar

Average brand age

39 months