Vetiver Essential Oil

Shoppers searched for this 184K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.9% of those searches ended in a purchase. Searches in the last 90 days moved +2.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $242K a year.

Searches, last 12 months

184K

Growth, 90 days vs prior 90

+2.0%

Conversion, latest week

8.9%

Market size, estimated

$242Ka year

Peak month

June1.3× the quietest month

Top search term

vetiver essential oil106K searches a year

Listings sell for $14.83 on average, from $4.38 to $90.20. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At $14.83 that is $7K to $11K a year per listing.

Average price

$14.83under the $15 to $100 sweet spot

Price range

$4.38–$90.20

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

500–750

Revenue per listing a year

$7K–$11K

Returns

1.6%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #1,071 within Aromatherapy. It carries 2,486 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

100%

Out of stock, average day

0.3%

Average rank

#1,071in Aromatherapy

Average rating

4.32 starsAmazon United States average 4.42 stars

Average reviews

2,486per listing

Listings tracked

25

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 62 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

62 months