Vaseline Packets

Shoppers searched for this 78K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.5% of those searches ended in a purchase. Searches in the last 90 days moved -14.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $122K a year.

Searches, last 12 months

78K

Growth, 90 days vs prior 90

-14.0%

Conversion, latest week

8.5%

Market size, estimated

$122Ka year

Peak month

March1.3× the quietest month

Top search term

mini vaseline bulk20K searches a year

Listings sell for $18.58 on average, from $4.57 to $32.12. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $18.58 that is $5K to $9K a year per listing.

Average price

$18.58inside the $15 to $100 sweet spot

Price range

$4.57–$32.12

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

250–500

Revenue per listing a year

$5K–$9K

Returns

0.5%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #298 within Antibiotics & Antiseptics. It carries 1,914 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#298in Antibiotics & Antiseptics

Average rating

4.66 starsAmazon United States average 4.42 stars

Average reviews

1,914per listing

Listings tracked

10

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

57 months