Vanilla Dryer Sheets

Shoppers searched for this 750K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.6% of those searches ended in a purchase. Searches in the last 90 days moved +1.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.1M a year.

Searches, last 12 months

750K

Growth, 90 days vs prior 90

+1.9%

Conversion, latest week

14.6%

Market size, estimated

$1.1Ma year

Peak month

July1.8× the quietest month

Top search term

downy dryer sheets402K searches a year

Listings sell for $9.72 on average, from $5.20 to $12.54. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 10,000 to 12,500 of them. At $9.72 that is $97K to $122K a year per listing.

Average price

$9.72under the $15 to $100 sweet spot

Price range

$5.20–$12.54

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

100K–125K

Units per listing a year

10,000–12,500

Revenue per listing a year

$97K–$122K

Returns

0.2%of orders · Amazon United States median 2.1%

30% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #24 within Laundry. It carries 32,398 reviews at 4.81 stars, so a new listing needs social proof before a better product.

Sponsored listings

30%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#24in Laundry

Average rating

4.81 starsAmazon United States average 4.42 stars

Average reviews

32,398per listing

Listings tracked

10

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

52 months