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Valerian Root Extract

Maybe

An estimated 0.0% of orders come back. But demand is soft, at -11.5% this quarter, so Valerian Root Extract is a Maybe.

Flapen Score
56
56 / 100
Top 21% of 14,768 Health & Household niches · +7 vs the category median of 49
Market size
$225K/yr128K searches / yr
90-day growth
-11.5%search demand this quarter
Competition
62%top-5 click share · 17 brands · 573 sellers

Flapen Score

Valerian Root Extract against its category

The dotted line is the Health & Household average. Past it, Valerian Root Extract is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Valerian Root Extract market on Amazon at a glance

Shoppers on Amazon United States searched for Valerian Root Extract 128K times last year and spent an estimated $225K. The top 5 brands take 71% of clicks. Demand peaks in May. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

An estimated 10.2% of those searches ended in a purchase.

Shoppers searched for this 128K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.2% of those searches ended in a purchase. Searches in the last 90 days moved -11.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $225K a year.

Searches, last 12 months
128K
Growth, 90 days vs prior 90
-11.5%
Conversion, latest week
10.2%
Market size, estimated
$225Ka year
Peak month
May1.7× the quietest month
Top search term
valerian root extract43K searches a year

02 · Price

A sale here is worth $17.23.

Listings sell for $17.23 on average, from $7.04 to $36.29. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At $17.23 that is $9K to $13K a year per listing.

Average price
$17.23inside the $15 to $100 sweet spot
Price range
$7.04–$36.29
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
500–750
Revenue per listing a year
$9K–$13K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

70% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #655 within Valerian. It carries 1,829 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
70%
Prime listings
100%
Out of stock, average day
1.9%
Average rank
#655in Valerian
Average rating
4.36 starsAmazon United States average 4.42 stars
Average reviews
1,829per listing
Listings tracked
20

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 86 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
86 months

Products

Top Valerian Root Extract products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.

Brands

17 rising

Sellers

573

Top-5 brand share

71%

Top 20: 100%

Top-5 click share

62%

Top 20: 100%

Open market

23%

  • Brand 127%
  • Brand 215%
  • Brand 312%
  • Brand 49%
  • Brand 57%
  • Brand 66%

Demand

Valerian Root Extract search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Black Friday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May · busiest ÷ quietest = 1.7×

Search terms

Top Valerian Root Extract search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • valerian root extract43K/yr
  • valerian root tincture17K/yr
  • valeriana gotas11K/yr
  • valerian root drops11K/yr
  • valerian tincture8K/yr
  • extracto de valeriana3K/yr
  • gotas de valeriana para la ansiedad y estrs4K/yr
  • gotas de valeriana6K/yr
  • valerian drops8K/yr
  • valerian extract5K/yr

Reviews and returns

What reviews say buyers love and hate about Valerian Root Extract

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “Sleep Quality”
16%of negative reviews mention “Sleep Quality”
<0.1%of orders come back, a rate Amazon rounds to zero
“No sleep”
A buyer, on “Sleep Quality”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Valerian Root Extract questions

Answered from the same tracked data.