Valentines Wrapping Paper

Shoppers searched for this 448K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved -96.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $120K a year.

Searches, last 12 months

448K

Growth, 90 days vs prior 90

-96.4%

Conversion, latest week

2.6%

Market size, estimated

$120Ka year

Peak month

February117.5× the quietest month

Top search term

heart wrapping paper39K searches a year

Listings sell for $10.38 on average, from $6.31 to $14.22. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 100 to 250 of them. At $10.38 that is $1K to $3K a year per listing.

Average price

$10.38under the $15 to $100 sweet spot

Price range

$6.31–$14.22

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

1.9%of orders · Amazon United States median 2.1%

76% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.7% of listings are out of stock. The average listing ranks #724 within Gift Wrap Paper. It carries 508 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings

76%

Prime listings

100%

Out of stock, average day

13.7%

Average rank

#724in Gift Wrap Paper

Average rating

4.63 starsAmazon United States average 4.42 stars

Average reviews

508per listing

Listings tracked

41

18 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

18

Successful launches

1Amazon's first-year sales bar

Average brand age

25 months