Valentines Napkins

Shoppers searched for this 350K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -96.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $60K a year.

Searches, last 12 months

350K

Growth, 90 days vs prior 90

-96.6%

Conversion, latest week

1.8%

Market size, estimated

$60Ka year

Peak month

February91.6× the quietest month

Top search term

heart napkins29K searches a year

Listings sell for $9.45 on average, from $5.00 to $15.80. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 100 to 250 of them. At $9.45 that is $945 to $2K a year per listing.

Average price

$9.45under the $15 to $100 sweet spot

Price range

$5.00–$15.80

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

100–250

Revenue per listing a year

$945–$2K

Returns

3.3%of orders · Amazon United States median 2.1%

53% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 19.9% of listings are out of stock. The average listing ranks #2,334 within Disposable Napkins. It carries 60 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings

53%

Prime listings

100%

Out of stock, average day

19.9%

Average rank

#2,334in Disposable Napkins

Average rating

4.63 starsAmazon United States average 4.42 stars

Average reviews

60per listing

Listings tracked

43

19 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

19

Successful launches

0Amazon's first-year sales bar

Average brand age

29 months