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Valasta Astaxanthin

Fail

Demand is soft, at -49.3% this quarter, so Valasta Astaxanthin is a Fail.

Flapen Score
38
38 / 100
Ranks 13,006 of 14,768 Health & Household niches · −11 vs the category median of 49
Market size
$31K/yr34K searches / yr
90-day growth
-49.3%search demand this quarter
Competition
62%top-5 click share · 19 brands · 39 sellers

Flapen Score

Valasta Astaxanthin against its category

The dotted line is the Health & Household average. Past it, Valasta Astaxanthin is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Valasta Astaxanthin market on Amazon at a glance

Shoppers on Amazon United States searched for Valasta Astaxanthin 34K times last year and spent an estimated $31K. The top 5 brands take 67% of clicks. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 2.3% of those searches ended in a purchase.

Shoppers searched for this 34K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -49.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $31K a year.

Searches, last 12 months
34K
Growth, 90 days vs prior 90
-49.3%
Conversion, latest week
2.3%
Market size, estimated
$31Ka year
Top search term
valasta astaxanthin24K searches a year

02 · Price

A sale here is worth $39.34.

Listings sell for $39.34 on average, from $11.03 to $161.58. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $39.34 that is $0 to $4K a year per listing.

Average price
$39.34inside the $15 to $100 sweet spot
Price range
$11.03–$161.58
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

92% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #221 within Antioxidants. It carries 2,833 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
92%
Out of stock, average day
0.0%
Average rank
#221in Antioxidants
Average rating
4.57 starsAmazon United States average 4.42 stars
Average reviews
2,833per listing
Listings tracked
25

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
50 months

Products

Top Valasta Astaxanthin products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.

Brands

19 rising

Sellers

39

Top-5 brand share

67%

Top 20: 99%

Top-5 click share

62%

Top 20: 94%

Open market

29%

  • Brand 123%
  • Brand 219%
  • Brand 311%
  • Brand 48%
  • Brand 56%
  • Brand 64%

Demand

Valasta Astaxanthin search demand

Weekly searches over the year. Pick a range.

1K750May '26May '26May '26Jun '26Jun '26Jul '26

Reviews and returns

What reviews say buyers love and hate about Valasta Astaxanthin

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Quality-Overall”
8%of negative reviews mention “Dosage”
<0.1%of orders come back, a rate Amazon rounds to zero
“I wish I ordered a lower dose”
A buyer, on “Dosage”8% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

23 topics

NegativePositive

FAQ

Common Valasta Astaxanthin questions

Answered from the same tracked data.