Vaginal Wetness

Shoppers searched for this 71K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.6% of those searches ended in a purchase. Searches in the last 90 days moved -9.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $51K a year.

Searches, last 12 months

71K

Growth, 90 days vs prior 90

-9.8%

Conversion, latest week

3.6%

Market size, estimated

$51Ka year

Top search term

vaginal wetness31K searches a year

Listings sell for $19.63 on average, from $8.89 to $49.51. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $19.63 that is $2K to $5K a year per listing.

Average price

$19.63inside the $15 to $100 sweet spot

Price range

$8.89–$49.51

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

$2K–$5K

Returns

0.2%of orders · Amazon United States median 2.1%

79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.0% of listings are out of stock. The average listing ranks #178 within Feminine Care. It carries 2,463 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings

79%

Prime listings

100%

Out of stock, average day

4.0%

Average rank

#178in Feminine Care

Average rating

4.34 starsAmazon United States average 4.42 stars

Average reviews

2,463per listing

Listings tracked

19

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

4Amazon's first-year sales bar

Average brand age

48 months