Vaginal Odor

Shoppers searched for this 246K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.0% of those searches ended in a purchase. Searches in the last 90 days moved -8.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $183K a year.

Searches, last 12 months

246K

Growth, 90 days vs prior 90

-8.7%

Conversion, latest week

5.0%

Market size, estimated

$183Ka year

Peak month

February1.4× the quietest month

Top search term

vaginal odor99K searches a year

Listings sell for $14.98 on average, from $2.99 to $33.44. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At $14.98 that is $4K to $7K a year per listing.

Average price

$14.98under the $15 to $100 sweet spot

Price range

$2.99–$33.44

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

250–500

Revenue per listing a year

$4K–$7K

Returns

0.1%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #95 within Feminine Care. It carries 11,113 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#95in Feminine Care

Average rating

4.53 starsAmazon United States average 4.42 stars

Average reviews

11,113per listing

Listings tracked

39

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

52 months