Vaginal Itch

Shoppers searched for this 245K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.2% of those searches ended in a purchase. Searches in the last 90 days moved -1.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $399K a year.

Searches, last 12 months

245K

Growth, 90 days vs prior 90

-1.9%

Conversion, latest week

14.2%

Market size, estimated

$399Ka year

Peak month

September4.9× the quietest month

Top search term

vaginal itch53K searches a year

Listings sell for $11.48 on average, from $4.61 to $31.45. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 2,500 to 3,000 of them. At $11.48 that is $29K to $34K a year per listing.

Average price

$11.48under the $15 to $100 sweet spot

Price range

$4.61–$31.45

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

2,500–3,000

Revenue per listing a year

$29K–$34K

Returns

0.2%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #105 within Feminine Care. It carries 10,354 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#105in Feminine Care

Average rating

4.53 starsAmazon United States average 4.42 stars

Average reviews

10,354per listing

Listings tracked

15

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 73 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

73 months