Is vacuum deodorizer profitable to sell on Amazon United States?

The niche generates $68K/yr across 10 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is +5.1%. Flapen's verdict: Skip it (43/100).

How competitive is the vacuum deodorizer niche?

8 brands and 18 sellers compete. The top 5 products take 86% of clicks and top 5 brands hold 91% of demand.

What do buyers complain about in vacuum deodorizer?

Top complaints mined from reviews: Smell, Value For Money, Durability. The return rate is 0.5%.

When does demand for vacuum deodorizer peak?

Demand peaks in Jan; the busiest month runs 1.7× the quietest.

What does it cost to enter the vacuum deodorizer niche?

Listings span $5.96–$25.34; the average listing price is $11.04 (sweet spot $15–$100). The average incumbent carries 1,453 reviews — the moat a new listing must climb.

vacuum deodorizer

Skip it

A concentrated shelf (top 5 take 86% of clicks) — this niche doesn't clear our bar today.

Returns

Incredible0.5%

return rate — above 5% kills the launch gate

Conversion

Great7.2%

search→purchase rate — share of searches ending in a sale

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Price range

Good$5.96–$25.34

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good1,452.7

avg incumbent reviews — the moat a new listing must climb

Avg price

Okay$11.04

avg listing price — sweet spot $15–$100

Growth

Okay+5.1%

90-day search growth — must beat 0% to launch

Brand share

Bad91%

top-5 brand share — brand-locked demand

Market size

Bad$68K

$68K/yr · 86K searches

Competition

Bad86%

top-5 click share — a locked-up shelf

According to Flapen's Amazon United States niche tracking, vacuum deodorizer is a $68K/yr Amazon United States market (86K searches/yr). The top 5 brands hold 91% of demand. Demand peaks in Jan. Verdict: Skip it — 43/100.

Data updated Jul 12, 2026 · scored weekly · How we score niches

vacuum deodorizer market data

Units sold / yr: 6K–8K; avg 250–500/product
Revenue / yr: $66K–$88K; units × avg price
Conversion rate: 7.2%
Avg BSR: #231
Page quality: 0%
Prime: 70%
Sponsored: 60%
Out of stock: 4.4%
Avg brand age: 51 months
Avg seller age: 144 days

Competition & brand share

The top 5 products capture 86% of clicks — a locked-up shelf that new listings rarely crack.

Brands

8 falling

Sellers

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

86%

Top 20: 100%

Open market

EnviroCare42%
UltraScent33%
1-1-4 Howard Candle Co.6%
Good Natured Brand6%
SweepScents5%
Generic4%
Open — no brand owns it (2 brands, 5%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +5.1% search growth over the last 90 days.

Peak months: Jan · busiest ÷ quietest = 1.7×

Open Trend

Top vacuum deodorizer search terms

vacuum deodorizer19K/yr +14.4%3.9% conv.
vacuum freshener5K/yr +10.7%2.6% conv.
vacuum scent beads7K/yr +6.9%1.3% conv.
vacuum scent7K/yr -4.1%2.0% conv.
vacuum air freshener7K/yr -15.1%3.2% conv.
odor eliminator for vacuum5K/yr +28.1%1.7% conv.
vacuum cleaner deodorizer6K/yr +8.2%5.5% conv.
vacuum beads5K/yr +5.2%0.7% conv.
vacuum scent tablets4K/yr +5.6%7.1% conv.
vacuum odor eliminator5K/yr +14.5%2.7% conv.

All search terms

Top vacuum deodorizer products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 10 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

EnviroCare Vacuum Cleaner Scent Tablets - 8 Pack

EnviroCare$6.764.5★1,600 rev

UltraScent Vacuum Stix Vacuum Deodorizer & Air Freshener Sticks for All Vacuums Long-Lasting Vacuum Cleaner Deodorizer Non-Toxic Made in USA (1-Pack (4 Stix) Spring Blossoms)

UltraScent$5.964.0★116 rev

UltraScent Vacuum Stix Vacuum Deodorizer & Air Freshener Sticks for All Vacuums Long-Lasting Vacuum Cleaner Deodorizer Non-Toxic Made in USA (1-Pack (4 Stix) Mountain Air)

UltraScent$5.984.0★116 rev

Vacuum Odor Eliminator Scent Pads - Vacuum Deodorizer & Air Freshener for Upright Stick Bagless & Robot Vacuums | Safe for Kids & Pets | Cocoa Cashmere Scent | Pack of 3 | VacuScents

1-1-4 Howard Candle Co.$11.324.5★33 rev

Good Natured Brand | Carpet Deodorizer & Freshener Powder | 31 oz Pet Odor Eliminator for Strong Odor & Pet Urine | Fresh Natural Lemon Scent | Safe for Homes with Pets

Good Natured Brand$25.344.3★10,053 rev

Newest

by launch date

SweepScents Vacuum Filter Fragrance Pads - (Laundry Bliss) - Turns Your Vacuum Into a Moving Air Freshener Up to 30 Days of Freshness per pad

SweepScents$9.9725 rev

6mo ago

SweepScents Vacuum Filter Fragrance Pads - (Mahogany Teakwood) - Turns Your Vacuum Into a Moving Air Freshener Up to 30 Days of Freshness per pad

SweepScents$9.9925 rev

6mo ago

UltraScent Vacuum Stix Vacuum Deodorizer & Air Freshener Sticks for All Vacuums Long-Lasting Vacuum Cleaner Deodorizer Non-Toxic Made in USA (1-Pack (4 Stix) Spring Blossoms)

UltraScent$5.96116 rev

11mo ago

UltraScent Vacuum Stix Vacuum Deodorizer & Air Freshener Sticks for All Vacuums Long-Lasting Vacuum Cleaner Deodorizer Non-Toxic Made in USA (1-Pack (4 Stix) Mountain Air)

UltraScent$5.98116 rev

11mo ago

Vacuum Odor Eliminator Scent Pads - Vacuum Deodorizer & Air Freshener for Upright Stick Bagless & Robot Vacuums | Safe for Kids & Pets | Cocoa Cashmere Scent | Pack of 3 | VacuScents

1-1-4 Howard Candle Co.$11.3233 rev

1y ago

What buyers say about vacuum deodorizer

What buyers praise and complain about, mined from review topics.

What buyers love

Smell61%

“Clean smell”

Ease Of Cleaning6%

“It was easy to clean up with my robo vacuum as well”

Quality-Overall5%

“Excellent product”

Ease Of Use4%

“Easy to use”

Freshness2%

“& super fresh”

Efficiency2%

“effective”

Advertised Vs Actual Product2%

“Very true to its description”

Value For Money2%

“The price was quite affordable as well”

Toxic/Chemical Free2%

“Love non toxic products”

Cleansing1%

“Best addition to my cleaning routine”

What buyers complain about

Smell44%

“very strong chemical smell”

Value For Money7%

“overpriced”

Durability5%

“the bag is falling apart”

Advertised Vs Actual Product3%

“Its very deceiving”

Quality-Overall2%

“Poor product made by Hoover”

Functionality-Overall2%

“Didn't work”

Ease Of Use2%

“It is not easy”

Stale/Rotten/Spoiled1%

“Not worth the money as not fresh scent”

Moist/Dry1%

“It's all damp”

Ease Of Cleaning1%

“an absolute mess to vacuum up”

Top return reasons

Smell52%

Advertised Vs Actual Product8%

Functionality-Overall7%

Leak-Proof6%

Value For Money6%

Size-Overall5%

Defective Material/Parts3%

Pet Friendly2%

Cleaning Modes2%

Compatibility-Overall2%

Common questions

Is vacuum deodorizer profitable to sell on Amazon United States?: The niche generates $68K/yr across 10 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is +5.1%. Flapen's verdict: Skip it (43/100).
How competitive is the vacuum deodorizer niche?: 8 brands and 18 sellers compete. The top 5 products take 86% of clicks and top 5 brands hold 91% of demand.
What do buyers complain about in vacuum deodorizer?: Top complaints mined from reviews: Smell, Value For Money, Durability. The return rate is 0.5%.
When does demand for vacuum deodorizer peak?: Demand peaks in Jan; the busiest month runs 1.7× the quietest.
What does it cost to enter the vacuum deodorizer niche?: Listings span $5.96–$25.34; the average listing price is $11.04 (sweet spot $15–$100). The average incumbent carries 1,453 reviews — the moat a new listing must climb.