Unscented Swiffer Wet Pads

Shoppers searched for this 56K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.8% of those searches ended in a purchase. Searches in the last 90 days moved -13.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $64K a year.

Searches, last 12 months

56K

Growth, 90 days vs prior 90

-13.2%

Conversion, latest week

7.8%

Market size, estimated

$64Ka year

Peak month

October3.4× the quietest month

Top search term

unscented swiffer wet pads21K searches a year

Listings sell for $14.50 on average, from $7.70 to $24.92. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 500 to 750 of them. At $14.50 that is $7K to $11K a year per listing.

Average price

$14.50under the $15 to $100 sweet spot

Price range

$7.70–$24.92

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

500–750

Revenue per listing a year

$7K–$11K

Returns

0.4%of orders · Amazon United States median 2.1%

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #130 within Mopping. It carries 4,141 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#130in Mopping

Average rating

4.33 starsAmazon United States average 4.42 stars

Average reviews

4,141per listing

Listings tracked

10

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

37 months