unifree flushable wipes
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Conversion
Great7.1%search→purchase rate — share of searches ending in a sale
Growth
Good+54.3%90-day search growth — must beat 0% to launch
Price range
Good$8.58–$28.76cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good909.91avg incumbent reviews — the moat a new listing must climb
Avg price
Good$13.57avg listing price — sweet spot $15–$100
Competition
Bad78%top-5 click share — a locked-up shelf
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality
Market size
Bad$47K$47K/yr · 49K searches
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, unifree flushable wipes is a $47K/yr Amazon United States market (49K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 44/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
unifree flushable wipes market data
- Units sold / yr
- 3K–4K
- avg 250–500/product
- Revenue / yr
- $41K–$54K
- units × avg price
- Conversion rate
- 7.1%
- Avg BSR
- #2,267
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 100%
- Out of stock
- 3.5%
- Avg brand age
- 45 months
- Avg seller age
- 151 days
Competition & brand share
The top 5 products capture 78% of clicks — a locked-up shelf that new listings rarely crack.Brands
3 rising
Sellers
6
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
78%
Top 20: 100%
Open market
0%
- MOONIES75%
- UNIFREE23%
- DORAHONEY3%
Top unifree flushable wipes search terms
- minee wipes23K/yr
- unifree flushable wipes14K/yr
- moonies6K/yr
- unifree flushable wipes mini3K/yr
- moonies mini wipes2K/yr
Top unifree flushable wipes products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 11 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Impossibly Compact Travel Flushable Wipes - 99.5% Water and Aloe - Safe for Sensitive Skin & Hypoallergenic - Travel Essentials for Adults & Kids Unscented 8 Pack 48 Wipes
MOONIES$9.524.8★2,448 rev
Impossibly Compact Travel Wipes - 99.5% Water - Safe for Sensitive Skin & Hypoallergenic Resealable Thick & Durable - For Adults & Kids - Unscented 10 Pack Total 60 Wipes
MOONIES$8.584.8★1,702 rev
Unifree Compact Flushable Wipes XL On-The-Go Pocket Wipes for Sensitive Skin Unscented Travel Biodegradable 8 Pack 56 Wipes
UNIFREE$14.054.8★24 rev
Unifree Compact Flushable Wipes XL On-The-Go Pocket Wipes for Sensitive Skin Unscented Travel Biodegradable 32 Pack 224 Wipes
UNIFREE$28.764.8★24 rev
Feminine Wipes for Women Flushable pH Balanced Wipes 99% Water & Aloe Unscented Gentle Intimate & Period Care with Odor Protection Daily Hygiene & Travel Essentials 8 Pack 48 Wipes
MOONIES$9.734.8★200 rev
Newest
by launch date
XL Flushable Wipes - Thick & Durable - 99.5% Water and Aloe - Safe for Sensitive Skin Hypoallergenic & Unscented - Plant-Based Wet Butt Wipes for Adults Kids & Baby Care - 3 Pack Total 240 Wipes
MOONIES$17.5240 rev
Impossibly Compact Travel Flushable Wipes - 99.5% Water and Aloe - Safe for Sensitive Skin - Travel Essentials for Adults & Kids Rose 8 Pack 48 Wipes
MOONIES$9.602,448 rev
Impossibly Compact Travel Flushable Wipes - 99.5% Water and Aloe - Safe for Sensitive Skin - Travel Essentials for Adults & Kids Mint 8 Pack 48 Wipes
MOONIES$9.622,448 rev
Feminine Wipes for Women Flushable pH Balanced Wipes 99% Water & Aloe Unscented Gentle Intimate & Period Care with Odor Protection Daily Hygiene & Travel Essentials 8 Pack 48 Wipes
MOONIES$9.73200 rev
Unifree Compact Flushable Wipes XL On-The-Go Pocket Wipes for Sensitive Skin Unscented Travel Biodegradable 8 Pack 56 Wipes
UNIFREE$14.0524 rev
Trending
90-day click momentumXL Flushable Wipes - Thick & Durable - 99.5% Water and Aloe - Safe for Sensitive Skin Hypoallergenic & Unscented - Plant-Based Wet Butt Wipes for Adults Kids & Baby Care - 3 Pack Total 240 Wipes
MOONIES$17.524.4★
Impossibly Compact Travel Flushable Wipes - 99.5% Water and Aloe - Safe for Sensitive Skin - Travel Essentials for Adults & Kids Mint 8 Pack 48 Wipes
MOONIES$9.624.8★
Impossibly Compact Travel Flushable Wipes - 99.5% Water and Aloe - Safe for Sensitive Skin - Travel Essentials for Adults & Kids Rose 8 Pack 48 Wipes
MOONIES$9.604.8★
Feminine Wipes for Women Flushable pH Balanced Wipes 99% Water & Aloe Unscented Gentle Intimate & Period Care with Odor Protection Daily Hygiene & Travel Essentials 8 Pack 48 Wipes
MOONIES$9.734.8★
Unifree Compact Flushable Wipes XL On-The-Go Pocket Wipes for Sensitive Skin Unscented Travel Biodegradable 8 Pack 56 Wipes
UNIFREE$14.054.8★
What buyers say about unifree flushable wipes
What buyers praise and complain about, mined from review topics.What buyers love
“fits anywhere”
“Cleans well too”
“Easy to carry”
“Compact and easy to use”
“Excellent product”
“GOOD VALUE”
“Soft and durable”
“light fragrance”
“They are durable”
“The wipes are a good thickness”
What buyers complain about
“Super small”
“It takes a long time and some agitation”
“Smells a bit weird”
“they dry out”
“These are thick”
“Impossible to open without scissors”
“nose are easily irritated”
“A little pricey”
“These break so easily”
“And you don't list the ingredients”
Top return reasons
Common questions
- Is unifree flushable wipes profitable to sell on Amazon United States?
- The niche generates $47K/yr across 11 tracked products. 8 of 9 products launched in the last 360 days are still selling. 90-day search growth is +54.3%. Flapen's verdict: Skip it (44/100).
- How competitive is the unifree flushable wipes niche?
- 3 brands and 6 sellers compete. The top 5 products take 78% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in unifree flushable wipes?
- Top complaints mined from reviews: Size-Overall, Ease Of Cleaning, Smell. The return rate is 0.5%.
- What does it cost to enter the unifree flushable wipes niche?
- Listings span $8.58–$28.76; the average listing price is $13.57 (sweet spot $15–$100). The average incumbent carries 910 reviews — the moat a new listing must climb.