Unicorn Wrapping Paper

Shoppers searched for this 86K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.8% of those searches ended in a purchase. Searches in the last 90 days moved +8.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $110K a year.

Searches, last 12 months

86K

Growth, 90 days vs prior 90

+8.8%

Conversion, latest week

13.8%

Market size, estimated

$110Ka year

Peak month

December1.4× the quietest month

Top search term

unicorn wrapping paper52K searches a year

Listings sell for $9.30 on average, from $5.97 to $13.86. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $9.30 that is $2K to $5K a year per listing.

Average price

$9.30under the $15 to $100 sweet spot

Price range

$5.97–$13.86

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

250–500

Revenue per listing a year

$2K–$5K

Returns

1.3%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.1% of listings are out of stock. The average listing ranks #318 within Gift Wrap Paper. It carries 652 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

100%

Out of stock, average day

5.1%

Average rank

#318in Gift Wrap Paper

Average rating

4.65 starsAmazon United States average 4.42 stars

Average reviews

652per listing

Listings tracked

27

7 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

7

Successful launches

1Amazon's first-year sales bar

Average brand age

31 months