Unicorn Plates

Shoppers searched for this 157K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.5% of those searches ended in a purchase. Searches in the last 90 days moved +5.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $196K a year.

Searches, last 12 months

157K

Growth, 90 days vs prior 90

+5.6%

Conversion, latest week

7.5%

Market size, estimated

$196Ka year

Peak month

February2.0× the quietest month

Top search term

unicorn plates47K searches a year

Listings sell for $16.53 on average, from $2.91 to $27.35. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At $16.53 that is $8K to $12K a year per listing.

Average price

$16.53inside the $15 to $100 sweet spot

Price range

$2.91–$27.35

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

500–750

Revenue per listing a year

$8K–$12K

Returns

1.0%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.3% of listings are out of stock. The average listing ranks #1,376 within Disposable Plates, Bowls & Cutlery. It carries 494 reviews at 4.72 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

100%

Out of stock, average day

4.3%

Average rank

#1,376in Disposable Plates, Bowls & Cutlery

Average rating

4.72 starsAmazon United States average 4.42 stars

Average reviews

494per listing

Listings tracked

29

9 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

9

Successful launches

3Amazon's first-year sales bar

Average brand age

31 months