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Umbrella Straws

Maybe

Search demand grew +167.5% this quarter. But shoppers spend an estimated $83K a year here, so Umbrella Straws is a Maybe.

Filters Trending
Flapen Score
56
56 / 100
Top 21% of 14,768 Health & Household niches · +7 vs the category median of 49
Market size
$83K/yr87K searches / yr
90-day growth
+167.5%search demand this quarter
Competition
61%top-5 click share · 15 brands · 18 sellers

Flapen Score

Umbrella Straws against its category

The dotted line is the Health & Household average. Past it, Umbrella Straws is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Umbrella Straws market on Amazon at a glance

Shoppers on Amazon United States searched for Umbrella Straws 87K times last year and spent an estimated $83K. The top 5 brands take 74% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

An estimated 9.4% of those searches ended in a purchase.

Shoppers searched for this 87K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.4% of those searches ended in a purchase. Searches in the last 90 days moved +167.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $83K a year.

Searches, last 12 months
87K
Growth, 90 days vs prior 90
+167.5%
Conversion, latest week
9.4%
Market size, estimated
$83Ka year
Peak month
June8.0× the quietest month
Top search term
umbrella straws41K searches a year

02 · Price

A sale here is worth $10.16.

Listings sell for $10.16 on average, from $5.67 to $31.15. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $10.16 that is $3K to $5K a year per listing.

Average price
$10.16under the $15 to $100 sweet spot
Price range
$5.67–$31.15
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
250–500
Revenue per listing a year
$3K–$5K
Returns
1.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #330 within Disposable Drinkware. It carries 1,861 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
100%
Out of stock, average day
2.1%
Average rank
#330in Disposable Drinkware
Average rating
4.52 starsAmazon United States average 4.42 stars
Average reviews
1,861per listing
Listings tracked
20

04 · Newcomers

1 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
1Amazon's first-year sales bar
Average brand age
33 months

Products

Top Umbrella Straws products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.

Brands

15 flat

Sellers

18

Top-5 brand share

74%

Top 20: 100%

Top-5 click share

61%

Top 20: 100%

Open market

21%

  • Brand 131%
  • Brand 214%
  • Brand 312%
  • Brand 411%
  • Brand 57%
  • Brand 64%

Demand

Umbrella Straws search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 8.0×

Search terms

Top Umbrella Straws search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • umbrella straws41K/yr
  • tropical straws9K/yr
  • umbrella straws for drinks9K/yr
  • hawaiian straws7K/yr
  • luau straws6K/yr
  • straws with umbrellas5K/yr
  • umbrella straw4K/yr
  • drink umbrella straws3K/yr
  • umbrella straws for cocktails3K/yr

Reviews and returns

What reviews say buyers love and hate about Umbrella Straws

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Quality-Overall”
20%of negative reviews mention “Ease Of Use”
1.9%of orders come back
“Didn't open very well”
A buyer, on “Ease Of Use”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Umbrella Straws questions

Answered from the same tracked data.