Umbrella Straws
MaybeSearch demand grew +167.5% this quarter. But shoppers spend an estimated $83K a year here, so Umbrella Straws is a Maybe.
- Flapen Score
- 56 / 100Top 21% of 14,768 Health & Household niches · +7 vs the category median of 4956
- Market size
- $83K/yr87K searches / yr
- 90-day growth
- +167.5%search demand this quarter
- Competition
- 61%top-5 click share · 15 brands · 18 sellers
Flapen Score
Umbrella Straws against its category
The dotted line is the Health & Household average. Past it, Umbrella Straws is stronger. Inside it, weaker.
Market
The Umbrella Straws market on Amazon at a glance
Shoppers on Amazon United States searched for Umbrella Straws 87K times last year and spent an estimated $83K. The top 5 brands take 74% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 56 out of 100, a Maybe.
01 · Demand
An estimated 9.4% of those searches ended in a purchase.
Shoppers searched for this 87K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.4% of those searches ended in a purchase. Searches in the last 90 days moved +167.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $83K a year.
- Searches, last 12 months
- 87K
- Growth, 90 days vs prior 90
- +167.5%
- Conversion, latest week
- 9.4%
- Market size, estimated
- $83Ka year
- Peak month
- June8.0× the quietest month
- Top search term
- umbrella straws41K searches a year
02 · Price
A sale here is worth $10.16.
Listings sell for $10.16 on average, from $5.67 to $31.15. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $10.16 that is $3K to $5K a year per listing.
- Average price
- $10.16under the $15 to $100 sweet spot
- Price range
- $5.67–$31.15
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $3K–$5K
- Returns
- 1.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #330 within Disposable Drinkware. It carries 1,861 reviews at 4.52 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 95%
- Prime listings
- 100%
- Out of stock, average day
- 2.1%
- Average rank
- #330in Disposable Drinkware
- Average rating
- 4.52 starsAmazon United States average 4.42 stars
- Average reviews
- 1,861per listing
- Listings tracked
- 20
04 · Newcomers
1 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 5
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 33 months
Products
Top Umbrella Straws products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.
Brands
15 flat
Sellers
18
Top-5 brand share
74%
Top 20: 100%
Top-5 click share
61%
Top 20: 100%
Open market
21%
- Brand 131%
- Brand 214%
- Brand 312%
- Brand 411%
- Brand 57%
- Brand 64%
Demand
Umbrella Straws search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 8.0×
Search terms
Top Umbrella Straws search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- umbrella straws41K/yr
- tropical straws9K/yr
- umbrella straws for drinks9K/yr
- hawaiian straws7K/yr
- luau straws6K/yr
- straws with umbrellas5K/yr
- umbrella straw4K/yr
- drink umbrella straws3K/yr
- umbrella straws for cocktails3K/yr
Reviews and returns
What reviews say buyers love and hate about Umbrella Straws
We read the reviews and the return reasons for every product selling here.
“Didn't open very well”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Umbrella Straws questions
Answered from the same tracked data.









