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65

ultrasonic pest repeller

Worth a look

Shows beatable incumbent ratings (3.9★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 55Growth 61Conversion 76Competition 38Returns 91Price range 84Avg price 95Brand share 60Review moat 20Quality gap 96

Quality gap

Incredible3.9★

avg incumbent rating — lower means beatable quality

Avg price

Incredible$24.64

avg listing price — sweet spot $15–$100

Returns

Great1.2%

return rate — above 5% kills the launch gate

Price range

Great$11.67–$36.49

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Great7.2%

search→purchase rate — share of searches ending in a sale

Growth

Good+37.2%

90-day search growth — must beat 0% to launch

Brand share

Good69%

top-5 brand share — brands hold most of the demand

Market size

Good$400K

$400K/yr · 224K searches

Competition

Okay62%

top-5 click share — leaders hold, buyers still browse

Review moat

Bad13,243.9

avg incumbent reviews — the moat a new listing must climb

According to Flapen's Amazon United States niche tracking, ultrasonic pest repeller is a $400K/yr Amazon United States market (224K searches/yr). The top 5 brands hold 69% of demand. Demand peaks in Jul–Aug–Sep–Oct–Nov. Verdict: Worth a look — 65/100.

Data updated Jul 13, 2026 · scored weekly · How we score niches

ultrasonic pest repeller market data

Units sold / yr
15K–20K
avg 500–750/product
Revenue / yr
$370K–$493K
units × avg price
Conversion rate
7.2%
Avg BSR
#154
Page quality
0%
Prime
100%
Sponsored
100%
Out of stock
45.9%
Avg brand age
31 months
Avg seller age
151 days

Competition & brand share

The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.

Brands

17 rising

Sellers

62

Top-5 brand share

69%

Top 20: 100%

Top-5 click share

62%

Top 20: 99%

Open market

25%

  • CKCOEO23%
  • ZEVO15%
  • Neatmaster13%
  • Cvtayn11%
  • Vogholic6%
  • Haycone6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +37.2% search growth over the last 90 days.
50K30KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug, Sep, Oct, Nov · busiest ÷ quietest = 7.7×

Top ultrasonic pest repeller search terms

  • plug in bug repellent indoor37K/yr
  • bug repellent plug in24K/yr
  • pest repeller plug in18K/yr
  • roach repellent plug in15K/yr
  • electronic bug repellent plug in indoor10K/yr
  • electric bug repellent9K/yr
  • insect repellent plug in9K/yr
  • sonic bug repellent indoor plug in7K/yr
  • roach plug in wall repellent12K/yr
  • bye critter ultrasonic pest repeller16K/yr
All search terms

Top ultrasonic pest repeller products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$40K20%$80K30%$120K40%$160K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 21 tracked products in this niche — three views at once, no toggling.

What buyers say about ultrasonic pest repeller

What buyers praise and complain about, mined from review topics.

What buyers love

Pest/Insect Control32%

“Bug be gone”

Ease Of Use16%

“Easy To Use”

Quality-Overall10%

“Excellent Product”

Value For Money7%

“Great deal”

Advertised Vs Actual Product7%

“Works as promised”

Smell4%

“No chemical smell”

Assembly/Installation4%

“easy to install”

Design-Overall2%

“compact design”

Ease Of Cleaning2%

“easy clean off”

Compactness1%

“Its design is compact”

What buyers complain about

Pest/Insect Control37%

“Did not attract flies”

Functionality-Overall30%

“No result”

Value For Money9%

“Way too expensive”

Durability3%

“Not very durable”

Quality-Overall2%

“The quality of the product felt cheap”

Advertised Vs Actual Product2%

“Bad advertising”

Size-Overall1%

“It is a small device”

Adhesion/Stickiness1%

“Not sticky enough”

Natural Resource Wastage1%

“Complete waste”

Defective Material/Parts1%

“Device did not work”

Top return reasons

Functionality-Overall31%
Pest/Insect Control25%
Value For Money12%
Advertised Vs Actual Product8%
Defective Material/Parts7%
Size-Overall6%
Adhesion/Stickiness2%
Product Condition2%
Brightness/Shine/Glow1%
Socket/Port/Plug1%

Common questions

Is ultrasonic pest repeller profitable to sell on Amazon United States?
The niche generates $400K/yr across 21 tracked products. 7 of 11 products launched in the last 360 days are still selling. 90-day search growth is +37.2%. Flapen's verdict: Worth a look (65/100).
How competitive is the ultrasonic pest repeller niche?
17 brands and 62 sellers compete. The top 5 products take 62% of clicks and top 5 brands hold 69% of demand.
What do buyers complain about in ultrasonic pest repeller?
Top complaints mined from reviews: Pest/Insect Control, Functionality-Overall, Value For Money. The return rate is 1.2%.
When does demand for ultrasonic pest repeller peak?
Demand peaks in Jul–Aug–Sep–Oct–Nov; the busiest month runs 7.7× the quietest.
What does it cost to enter the ultrasonic pest repeller niche?
Listings span $11.67–$36.49; the average listing price is $24.64 (sweet spot $15–$100). The average incumbent carries 13,244 reviews — the moat a new listing must climb.