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turmeric powder supplement

Skip it

Soft demand (-43.1% this quarter) — this niche doesn't clear our bar today.

Market size 37Growth 3Conversion 80Competition 39Returns 100Price range 77Avg price 84Brand share 55Review moat 23Quality gap 33

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Avg price

Great$18.68

avg listing price — sweet spot $15–$100

Conversion

Great8.2%

search→purchase rate — share of searches ending in a sale

Price range

Great$7.91–$39.51

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good72%

top-5 brand share — brands hold most of the demand

Competition

Okay62%

top-5 click share — leaders hold, buyers still browse

Market size

Okay$181K

$181K/yr · 119K searches

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Review moat

Bad7,841.86

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-43.1%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, turmeric powder supplement is a $181K/yr Amazon United States market (119K searches/yr). The top 5 brands hold 72% of demand. Demand peaks in Jan–Feb–Mar–Apr–May. Verdict: Skip it — 48/100.

Data updated Jul 27, 2026 · scored weekly · How we score niches

turmeric powder supplement market data

Units sold / yr
8K–10K
avg 250–500/product
Revenue / yr
$149K–$187K
units × avg price
Conversion rate
8.2%
Avg BSR
#130
Page quality
0%
Prime
100%
Sponsored
86%
Out of stock
4.5%
Avg brand age
71 months
Avg seller age
153 days

Competition & brand share

The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.

Brands

18 falling

Sellers

29

Top-5 brand share

72%

Top 20: 100%

Top-5 click share

62%

Top 20: 98%

Open market

24%

  • minature33%
  • Organic Spice Resource18%
  • Reddy Naturals8%
  • MegaFood6%
  • Complete Natural Products6%
  • Micro Ingredients5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -43.1% search growth over the last 90 days.
5K3KSpike '24Black Friday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Mar, Apr, May · busiest ÷ quietest = 7.0×

Top turmeric powder supplement search terms

  • turmeric with piperine powder41K/yr
  • organic turmeric powder with black pepper17K/yr
  • turmeric powder with black pepper25K/yr
  • turmeric with black pepper powder8K/yr
  • turmeric and piperine powder7K/yr
  • turmeric curcumin with black pepper powder3K/yr
  • turmeric powder with piperine4K/yr
  • turmeric piperine powder5K/yr
  • turmeric powder organic with black pepper3K/yr
  • turmeric piperine extract powder5K/yr
All search terms

Top turmeric powder supplement products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$18K20%$36K30%$54K40%$72K101001K10K100K1.0M Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 22 tracked products in this niche — three views at once, no toggling.

What buyers say about turmeric powder supplement

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall24%

“Reliable quality over and over”

Taste-Overall11%

“Strong taste”

Value For Money10%

“Excellent price”

Vegan/Organic6%

“it is Organic”

Advertised Vs Actual Product5%

“As advertised”

Joint Pain4%

“Great for joint pain”

Freshness3%

“keeps it fresh”

Flavor3%

“this even improves the flavor of Indian dishes so much that I have recommend this to other family members”

Ingredients-Overall3%

“Love the clean ingredients”

Inflammation3%

“Great for inflammation”

What buyers complain about

Taste-Overall11%

“Taste strange”

Color7%

“And its color is dull”

Size-Overall6%

“They are HUGE”

Smell4%

“Lacking Smell”

Value For Money4%

“too expensive”

Dosage4%

“it does not say 3,000 mg on it”

Stain Resistance4%

“it now has a yellow stain”

Advertised Vs Actual Product4%

“False advertising”

Quality-Overall3%

“Low quality turmeric”

Ingredients-Overall2%

“for someone whos used fresh turmeric and other brands, including Costcos this stuff is absolute crap”

Top return reasons

Size-Overall20%
Side Effects20%
Acid Regulator/Stomach Ache Relief20%
Ingredients-Overall20%
Stain Resistance20%

Common questions

Is turmeric powder supplement profitable to sell on Amazon United States?
The niche generates $181K/yr across 22 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -43.1%. Flapen's verdict: Skip it (48/100).
How competitive is the turmeric powder supplement niche?
18 brands and 29 sellers compete. The top 5 products take 62% of clicks and top 5 brands hold 72% of demand.
What do buyers complain about in turmeric powder supplement?
Top complaints mined from reviews: Taste-Overall, Color, Size-Overall. The return rate is 0.0%.
When does demand for turmeric powder supplement peak?
Demand peaks in Jan–Feb–Mar–Apr–May; the busiest month runs 7.0× the quietest.
What does it cost to enter the turmeric powder supplement niche?
Listings span $7.91–$39.51; the average listing price is $18.68 (sweet spot $15–$100). The average incumbent carries 7,842 reviews — the moat a new listing must climb.