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Turf Tape

Maybe

Products sell for $17.99 on average, inside the sweet spot. But the top 5 products take 65% of clicks, so Turf Tape is a Maybe.

Flapen Score
56
56 / 100
Top 21% of 14,768 Health & Household niches · +7 vs the category median of 49
Market size
$207K/yr302K searches / yr
90-day growth
+59.5%search demand this quarter
Competition
65%top-5 click share · 17 brands · 24 sellers

Flapen Score

Turf Tape against its category

The dotted line is the Health & Household average. Past it, Turf Tape is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Turf Tape market on Amazon at a glance

Shoppers on Amazon United States searched for Turf Tape 302K times last year and spent an estimated $207K. The top 5 brands take 77% of clicks. Demand peaks in Aug–Sep–Oct. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

An estimated 3.8% of those searches ended in a purchase.

Shoppers searched for this 302K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.8% of those searches ended in a purchase. Searches in the last 90 days moved +59.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $207K a year.

Searches, last 12 months
302K
Growth, 90 days vs prior 90
+59.5%
Conversion, latest week
3.8%
Market size, estimated
$207Ka year
Peak month
September15.1× the quietest month
Top search term
turf tape165K searches a year

02 · Price

A sale here is worth $17.99.

Listings sell for $17.99 on average, from $6.48 to $56.68. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At $17.99 that is $13K to $18K a year per listing.

Average price
$17.99inside the $15 to $100 sweet spot
Price range
$6.48–$56.68
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
750–1,000
Revenue per listing a year
$13K–$18K
Returns
1.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.5% of listings are out of stock. The average listing ranks #203 within Braces, Splints & Supports. It carries 553 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
100%
Out of stock, average day
4.5%
Average rank
#203in Braces, Splints & Supports
Average rating
4.49 starsAmazon United States average 4.42 stars
Average reviews
553per listing
Listings tracked
20

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
48 months

Products

Top Turf Tape products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.

Brands

17 rising

Sellers

24

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

18%

  • Brand 122%
  • Brand 217%
  • Brand 314%
  • Brand 412%
  • Brand 512%
  • Brand 65%
  • Open — no brand owns it (11 brands, 18%)

Demand

Turf Tape search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Sep, Oct · busiest ÷ quietest = 15.1×

Search terms

Top Turf Tape search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • turf tape165K/yr
  • turf tape football92K/yr
  • football turf tape17K/yr
  • white turf tape6K/yr
  • turf tape for arms football4K/yr
  • turf tale2K/yr
  • turf tape football youth10K/yr
  • white turf tape football4K/yr
  • football tape for arms3K/yr

Reviews and returns

What reviews say buyers love and hate about Turf Tape

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Adhesion/Stickiness”
36%of negative reviews mention “Adhesion/Stickiness”
1.8%of orders come back
“Very sticky”
A buyer, on “Adhesion/Stickiness”36% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Turf Tape questions

Answered from the same tracked data.