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Tums 500mg

Fail

Shoppers spend an estimated $46K a year here, so Tums 500mg is a Fail.

Flapen Score
46
46 / 100
Ranks 9,041 of 14,768 Health & Household niches · −3 vs the category median of 49
Market size
$46K/yr30K searches / yr
90-day growth
+5.8%search demand this quarter
Competition
47%top-5 click share · 9 brands · 665 sellers

Flapen Score

Tums 500mg against its category

The dotted line is the Health & Household average. Past it, Tums 500mg is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Tums 500mg market on Amazon at a glance

Shoppers on Amazon United States searched for Tums 500mg 30K times last year and spent an estimated $46K. The top 5 brands take 94% of clicks. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 11.4% of those searches ended in a purchase.

Shoppers searched for this 30K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.4% of those searches ended in a purchase. Searches in the last 90 days moved +5.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $46K a year.

Searches, last 12 months
30K
Growth, 90 days vs prior 90
+5.8%
Conversion, latest week
11.4%
Market size, estimated
$46Ka year
Top search term
tums bulk9K searches a year

02 · Price

A sale here is worth $13.28.

Listings sell for $13.28 on average, from $2.67 to $28.12. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $13.28 that is $1K to $3K a year per listing.

Average price
$13.28under the $15 to $100 sweet spot
Price range
$2.67–$28.12
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
$1K–$3K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

56% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #208 within Digestion & Nausea. It carries 3,126 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings
56%
Prime listings
96%
Out of stock, average day
0.0%
Average rank
#208in Digestion & Nausea
Average rating
4.68 starsAmazon United States average 4.42 stars
Average reviews
3,126per listing
Listings tracked
25

04 · Newcomers

3 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 89 months on average, so the names here are established.

Launched, last 12 months
3
Successful launches
3Amazon's first-year sales bar
Average brand age
89 months

Products

Top Tums 500mg products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.

Brands

9 flat

Sellers

665

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

47%

Top 20: 94%

Open market

4%

  • Brand 154%
  • Brand 225%
  • Brand 38%
  • Brand 44%
  • Brand 53%
  • Brand 63%
  • Open — no brand owns it (3 brands, 4%)

Demand

Tums 500mg search demand

Weekly searches over the year, seasonality beneath. Pick a range.

900700OctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.3× · 9 of 12 months tracked

Search terms

Top Tums 500mg search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • tums bulk9K/yr
  • tums 500mg5K/yr
  • tums 500mg regular strength5K/yr
  • tums regular strength5K/yr
  • bulk tums4K/yr
  • tums 5002K/yr

Reviews and returns

What reviews say buyers love and hate about Tums 500mg

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Taste-Overall”
12%of negative reviews mention “Taste-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“Bad aftertaste”
A buyer, on “Taste-Overall”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Tums 500mg questions

Answered from the same tracked data.