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Truvani Protein Powder Chocolate

Fail

Shoppers spend an estimated $9K a year here, so Truvani Protein Powder Chocolate is a Fail.

Flapen Score
43
43 / 100
Ranks 10,775 of 14,768 Health & Household niches · −6 vs the category median of 49
Market size
$9K/yr26K searches / yr
90-day growth
-12.0%search demand this quarter
Competition
59%top-5 click share · 10 brands · 603 sellers

Flapen Score

Truvani Protein Powder Chocolate against its category

The dotted line is the Health & Household average. Past it, Truvani Protein Powder Chocolate is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Truvani Protein Powder Chocolate market on Amazon at a glance

Shoppers on Amazon United States searched for Truvani Protein Powder Chocolate 26K times last year and spent an estimated $9K. The top 5 brands take 92% of clicks. Demand peaks in Jan–Feb–Mar. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 1.2% of those searches ended in a purchase.

Shoppers searched for this 26K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -12.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $9K a year.

Searches, last 12 months
26K
Growth, 90 days vs prior 90
-12.0%
Conversion, latest week
1.2%
Market size, estimated
$9Ka year
Peak month
January2.6× the quietest month
Top search term
barebells vegan protein bar8K searches a year

02 · Price

A sale here is worth $29.23.

Listings sell for $29.23 on average, from $12.88 to $60.33. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $29.23 that is $0 to $3K a year per listing.

Average price
$29.23inside the $15 to $100 sweet spot
Price range
$12.88–$60.33
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

95% of listings pay for placement with sponsored ads. 59% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #86 within Nutrition Bars & Drinks. It carries 2,027 reviews at 4.22 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
59%
Out of stock, average day
6.3%
Average rank
#86in Nutrition Bars & Drinks
Average rating
4.22 starsAmazon United States average 4.42 stars
Average reviews
2,027per listing
Listings tracked
22

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
57 months

Products

Top Truvani Protein Powder Chocolate products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 rising

Sellers

603

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

59%

Top 20: 98%

Open market

6%

  • Brand 160%
  • Brand 218%
  • Brand 36%
  • Brand 45%
  • Brand 53%
  • Brand 62%
  • Open — no brand owns it (4 brands, 6%)

Demand

Truvani Protein Powder Chocolate search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KPrime Day '24Spike '24Black Friday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Mar · busiest ÷ quietest = 2.6×

Search terms

Top Truvani Protein Powder Chocolate search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • barebells vegan protein bar8K/yr
  • barebells vegan6K/yr
  • vegan barebells protein bar6K/yr
  • barebells protein bar vegan6K/yr

Reviews and returns

What reviews say buyers love and hate about Truvani Protein Powder Chocolate

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Taste-Overall”
19%of negative reviews mention “Taste-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“Artificial taste”
A buyer, on “Taste-Overall”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Truvani Protein Powder Chocolate questions

Answered from the same tracked data.