trench lighter
Worth a lookShows a sweet-spot price point ($23.91 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Avg price
Incredible$23.91avg listing price — sweet spot $15–$100
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Competition
Great28%top-5 click share — an open shelf
Brand share
Great51%top-5 brand share — no brand owns this niche
Returns
Great1.6%return rate — above 5% kills the launch gate
Price range
Good$8.29–$122.51cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good683.83avg incumbent reviews — the moat a new listing must climb
Growth
Bad-11.1%90-day search growth — must beat 0% to launch
Market size
Bad$65K$65K/yr · 299K searches
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, trench lighter is a $65K/yr Amazon United States market (299K searches/yr). The top 5 brands hold 51% of demand. Verdict: Worth a look — 57/100.
Data updated Jul 13, 2026 · scored weekly · How we score niches
trench lighter market data
- Units sold / yr
- 3K–4K
- avg 0–100/product
- Revenue / yr
- $72K–$96K
- units × avg price
- Conversion rate
- 0.9%
- Avg BSR
- #1,180
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 57%
- Out of stock
- 9.3%
- Avg brand age
- 44 months
- Avg seller age
- 168 days
Competition & brand share
Clicks spread well past the top 5 (28% combined) — an open shelf where new products get seen.Brands
39 falling
Sellers
62
Top-5 brand share
51%
Top 20: 89%
Top-5 click share
28%
Top 20: 60%
Open market
44%
- Choicedc19%
- Laicengo15%
- new thorens6%
- JiFENG6%
- Ambrogio.L6%
- OLDENDO5%
Demand
Weekly Amazon search volume, last 44 weeks — -11.1% search growth over the last 90 days.Top trench lighter search terms
- trench lighter140K/yr
- kerosene lighter51K/yr
- brass lighter26K/yr
- antique lighters vintage10K/yr
- vintage trench lighter12K/yr
- steampunk lighter13K/yr
- vintage butane lighter7K/yr
- oil lighter6K/yr
- ww2 lighter5K/yr
- trench lighters6K/yr
Top trench lighter products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Handmade Trench Lighter WWI WWII Windproof Vintage Kerosene Pipe Lighter and Copper Brass Fuel Bottle Gift for Men Dad Father Husband Grandparents
JiFENG$24.434.4★859 rev
CHOICEDC Vintage Lighter Cool Trench Lighter Unique Kerosene Lighters Fluid Refillable Antique Brass Lighters Novelty Gifts for Men Dad Husband
Choicedc$13.304.2★325 rev
THORENS Windproof Vintage Brass Kerosene Trench Lighter Battle Soul
new thorens$47.574.6★35 rev
CHOICEDC Vintage Trench Lighter Permanent Match Cool Pipe Lighter Unique Metal Lighters Antique Kerosene Lighters Fluid Refillable Reusable Waterproof Forever Matches Gifts for Men No Fuel
Choicedc$20.614.2★344 rev
OLDENDO Vintage Trench Kerosene Brass Novelty Lighter No Fuel
OLDENDO$11.344.5★169 rev
Newest
by launch date
CHOICEDC Vintage Lighter Cool Trench Lighter Unique Mecha Metal Rocker Lighters Novelty Refillable Kerosene Lighters with Transparent Visible Fuel Tank Classic Gifts for Men Dad Husband No Oil
Choicedc$19.1873 rev
THORENS Windproof Vintage Brass Kerosene Trench Lighter Battle Soul
new thorens$47.5735 rev
DOUBFIVSY Vintage Trench Lighter Refillable Kerosene Mechanical Brass Lighter Soft Flame Unique Gift for Men Dad Husband (Constantine)
DOUBFIVSY$20.3870 rev
CHOICEDC Vintage Trench Lighter Permanent Match Cool Pipe Lighter Unique Metal Lighters Antique Kerosene Lighters Fluid Refillable Reusable Waterproof Forever Matches Classic Gift for Men Black
Choicedc$21.76344 rev
CHOICEDC Vintage Lighter Cool Trench Lighter Unique Kerosene Lighters Fluid Refillable Novelty Nunchuck Slim Lighters Fancy Antique Gifts for Men Dad Husband (Black)
Choicedc$14.89325 rev
Trending
90-day click momentum
SCGHBK Kerosene Trench Lighter Vintage Metal Portable Refillable Lighter Gold
SCGHBK$15.894.0★
THORENS Windproof Vintage Brass Kerosene Trench Lighter Battle Soul
new thorens$47.574.6★
Vintage Trench Lighter Cool Copper Lighter Windproof Brass Lighters for Men Dad Husband (Fuel Not Included) Silver
Laicengo$15.454.3★
Ambrogio.L Oil Lighter Trench Copper Brass Fire Starter Creative Lighter for Gift Collection Decoration Fathers Day No Fuel
Ambrogio.L$8.854.3★
Zippo Classic Brushed Chrome Pocket Lighter - Windproof & Refillable Flip-Top Metal Lighter - Everyday Use Pocket Lighters - Luxury Lighters Made in USA
Zippo$17.234.5★
What buyers say about trench lighter
What buyers praise and complain about, mined from review topics.What buyers love
“It is a very nice looking lighter”
“Excellent quality”
“Good value for the money”
“The design is beautiful”
“Easy to use”
“As advertised”
“It functions well”
“it cant leak”
“Good gift”
“the fit is now perfect”
What buyers complain about
“does not work well”
“breaks very easily”
“Leaks fluid”
“Junk quality”
“Not worth it”
“But the instructions for its use are magnificently terrible”
“I burned up the wick”
“Maybe I didnt read the description”
“Wick was too short”
“Blows out too easy”
Top return reasons
Common questions
- Is trench lighter profitable to sell on Amazon United States?
- The niche generates $65K/yr across 86 tracked products. 0 of 13 products launched in the last 360 days are still selling. 90-day search growth is -11.1%. Flapen's verdict: Worth a look (57/100).
- How competitive is the trench lighter niche?
- 39 brands and 62 sellers compete. The top 5 products take 28% of clicks and top 5 brands hold 51% of demand.
- What do buyers complain about in trench lighter?
- Top complaints mined from reviews: Functionality-Overall, Durability, Leak-Proof. The return rate is 1.6%.
- What does it cost to enter the trench lighter niche?
- Listings span $8.29–$122.51; the average listing price is $23.91 (sweet spot $15–$100). The average incumbent carries 684 reviews — the moat a new listing must climb.