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Travel Waterpik Mini

Fail

Shoppers spend an estimated $48K a year here, so Travel Waterpik Mini is a Fail.

Flapen Score
44
44 / 100
Ranks 10,233 of 14,768 Health & Household niches · −5 vs the category median of 49
Market size
$48K/yr11K searches / yr
90-day growth
+3.9%search demand this quarter
Competition
67%top-5 click share · 9 brands · 27 sellers

Flapen Score

Travel Waterpik Mini against its category

The dotted line is the Health & Household average. Past it, Travel Waterpik Mini is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Travel Waterpik Mini market on Amazon at a glance

Shoppers on Amazon United States searched for Travel Waterpik Mini 11K times last year and spent an estimated $48K. The top 5 brands take 90% of clicks. Demand peaks in Aug. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 10.4% of those searches ended in a purchase.

Shoppers searched for this 11K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.4% of those searches ended in a purchase. Searches in the last 90 days moved +3.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $48K a year.

Searches, last 12 months
11K
Growth, 90 days vs prior 90
+3.9%
Conversion, latest week
10.4%
Market size, estimated
$48Ka year
Peak month
August1.6× the quietest month
Top search term
travel waterpik mini8K searches a year

02 · Price

A sale here is worth $39.74.

Listings sell for $39.74 on average, from $19.23 to $126.25. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $39.74 that is $0 to $4K a year per listing.

Average price
$39.74inside the $15 to $100 sweet spot
Price range
$19.23–$126.25
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
2.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #48 within Dental Floss & Picks. It carries 11,831 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
100%
Out of stock, average day
0.5%
Average rank
#48in Dental Floss & Picks
Average rating
4.37 starsAmazon United States average 4.42 stars
Average reviews
11,831per listing
Listings tracked
16

04 · Newcomers

3 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
4
Successful launches
3Amazon's first-year sales bar
Average brand age
31 months

Products

Top Travel Waterpik Mini products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.

Brands

9 falling

Sellers

27

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

6%

  • Brand 136%
  • Brand 215%
  • Brand 314%
  • Brand 413%
  • Brand 512%
  • Brand 63%
  • Open — no brand owns it (3 brands, 6%)

Demand

Travel Waterpik Mini search demand

Weekly searches over the year, seasonality beneath. Pick a range.

450350Spike '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug · busiest ÷ quietest = 1.6×

Search terms

Top Travel Waterpik Mini search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • travel waterpik mini8K/yr
  • travel size water pik3K/yr
  • travel water pik mini368/yr
  • travel waterpik mini with case123/yr

Reviews and returns

What reviews say buyers love and hate about Travel Waterpik Mini

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Ease Of Use”
24%of negative reviews mention “Durability”
2.7%of orders come back
“Broke already”
A buyer, on “Durability”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Travel Waterpik Mini questions

Answered from the same tracked data.