Travel Toothpaste

Shoppers searched for this 3.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 15.6% of those searches ended in a purchase. Searches in the last 90 days moved +21.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $4.0M a year.

Searches, last 12 months

3.0M

Growth, 90 days vs prior 90

+21.2%

Conversion, latest week

15.6%

Market size, estimated

$4.0Ma year

Peak month

June1.7× the quietest month

Top search term

travel toothpaste1.3M searches a year

Listings sell for $8.64 on average, from $1.97 to $20.07. Amazon reports units sold in ranges. This niche sold 500K to 600K a year. The average listing sells 20,000 to 25,000 of them. At $8.64 that is $173K to $216K a year per listing.

Average price

$8.64under the $15 to $100 sweet spot

Price range

$1.97–$20.07

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

500K–600K

Units per listing a year

20,000–25,000

Revenue per listing a year

$173K–$216K

Returns

0.2%of orders · Amazon United States median 2.1%

77% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #114 within Toothpaste. It carries 11,791 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings

77%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#114in Toothpaste

Average rating

4.63 starsAmazon United States average 4.42 stars

Average reviews

11,791per listing

Listings tracked

22

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

49 months