Travel Size Fluoride Free Toothpaste

Shoppers searched for this 219K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.0% of those searches ended in a purchase. Searches in the last 90 days moved +26.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $264K a year.

Searches, last 12 months

219K

Growth, 90 days vs prior 90

+26.7%

Conversion, latest week

11.0%

Market size, estimated

$264Ka year

Peak month

May2.2× the quietest month

Top search term

boka travel size toothpaste25K searches a year

Listings sell for $10.92 on average, from $2.88 to $31.70. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 1,000 to 1,250 of them. At $10.92 that is $11K to $14K a year per listing.

Average price

$10.92under the $15 to $100 sweet spot

Price range

$2.88–$31.70

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

25K–30K

Units per listing a year

1,000–1,250

Revenue per listing a year

$11K–$14K

Returns

0.3%of orders · Amazon United States median 2.1%

79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #346 within Toothpaste. It carries 16,626 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

79%

Prime listings

100%

Out of stock, average day

0.3%

Average rank

#346in Toothpaste

Average rating

4.53 starsAmazon United States average 4.42 stars

Average reviews

16,626per listing

Listings tracked

28

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

52 months