Travel Massager
FailThe top 5 products take 94% of clicks, so Travel Massager is a Fail.
- Flapen Score
- 43 / 100Ranks 10,775 of 14,768 Health & Household niches · −6 vs the category median of 4943
- Market size
- $59K/yr34K searches / yr
- 90-day growth
- -12.6%search demand this quarter
- Competition
- 94%top-5 click share · 7 brands · 12 sellers
Flapen Score
Travel Massager against its category
The dotted line is the Health & Household average. Past it, Travel Massager is stronger. Inside it, weaker.
Market
The Travel Massager market on Amazon at a glance
Shoppers on Amazon United States searched for Travel Massager 34K times last year and spent an estimated $59K. The top 5 brands take 94% of clicks. Demand peaks in Jan–Dec. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 7.8% of those searches ended in a purchase.
Shoppers searched for this 34K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.8% of those searches ended in a purchase. Searches in the last 90 days moved -12.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $59K a year.
- Searches, last 12 months
- 34K
- Growth, 90 days vs prior 90
- -12.6%
- Conversion, latest week
- 7.8%
- Market size, estimated
- $59Ka year
- Peak month
- December3.8× the quietest month
- Top search term
- mini massager hand therapy15K searches a year
02 · Price
A sale here is worth $22.36.
Listings sell for $22.36 on average, from $13.56 to $45.22. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 250 to 500 of them. At $22.36 that is $6K to $11K a year per listing.
- Average price
- $22.36inside the $15 to $100 sweet spot
- Price range
- $13.56–$45.22
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $6K–$11K
- Returns
- 2.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 15.4% of listings are out of stock. The average listing ranks #105 within Alternative Pain Relief. It carries 1,106 reviews at 3.81 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 86%
- Prime listings
- 100%
- Out of stock, average day
- 15.4%
- Average rank
- #105in Alternative Pain Relief
- Average rating
- 3.81 starsAmazon United States average 4.42 stars
- Average reviews
- 1,106per listing
- Listings tracked
- 7
04 · Newcomers
Brands here are young.
The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 35 months
Products
Top Travel Massager products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 94% of clicks. A locked shelf that new listings rarely crack.
Brands
7 rising
Sellers
12
Top-5 brand share
94%
Top 20: 100%
Top-5 click share
94%
Top 20: 100%
Open market
2%
- Brand 138%
- Brand 227%
- Brand 315%
- Brand 410%
- Brand 55%
- Brand 64%
- Open — no brand owns it (1 brand, 2%)
Demand
Travel Massager search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Dec · busiest ÷ quietest = 3.8×
Search terms
Top Travel Massager search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- mini massager hand therapy15K/yr
- point relief massager4K/yr
- mini portable massager5K/yr
- mini hand massager for therapy4K/yr
- travel massage4K/yr
- point relief massager tool3K/yr
Reviews and returns
What reviews say buyers love and hate about Travel Massager
We read the reviews and the return reasons for every product selling here.
“Broke almost immediately”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Travel Massager questions
Answered from the same tracked data.









