Travel Baby
FailShoppers spend an estimated $68K a year here, so Travel Baby is a Fail.
- Flapen Score
- 41 / 100Ranks 11,806 of 14,768 Health & Household niches · −8 vs the category median of 4941
- Market size
- $68K/yr189K searches / yr
- 90-day growth
- +18.5%search demand this quarter
- Competition
- 69%top-5 click share · 13 brands · 24 sellers
Flapen Score
Travel Baby against its category
The dotted line is the Health & Household average. Past it, Travel Baby is stronger. Inside it, weaker.
Market
The Travel Baby market on Amazon at a glance
Shoppers on Amazon United States searched for Travel Baby 189K times last year and spent an estimated $68K. The top 5 brands take 69% of clicks. Flapen scores it 41 out of 100, a Fail.
01 · Demand
An estimated 3.1% of those searches ended in a purchase.
Shoppers searched for this 189K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved +18.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $68K a year.
- Searches, last 12 months
- 189K
- Growth, 90 days vs prior 90
- +18.5%
- Conversion, latest week
- 3.1%
- Market size, estimated
- $68Ka year
- Top search term
- travel baby60K searches a year
02 · Price
A sale here is worth $11.58.
Listings sell for $11.58 on average, from $3.73 to $27.56. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $11.58 that is $3K to $6K a year per listing.
- Average price
- $11.58under the $15 to $100 sweet spot
- Price range
- $3.73–$27.56
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $3K–$6K
- Returns
- 1.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
69% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #8 within Laundry. It carries 7,261 reviews at 4.69 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 69%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #8in Laundry
- Average rating
- 4.69 starsAmazon United States average 4.42 stars
- Average reviews
- 7,261per listing
- Listings tracked
- 13
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 43 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 43 months
Products
Top Travel Baby products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 69% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 falling
Sellers
24
Top-5 brand share
69%
Top 20: 100%
Top-5 click share
69%
Top 20: 100%
Open market
26%
- Brand 149%
- Brand 26%
- Brand 35%
- Brand 45%
- Brand 55%
- Brand 65%
Demand
Travel Baby search demand
Weekly searches over the year. Pick a range.
Search terms
Top Travel Baby search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- travel baby60K/yr
- traveling with baby must haves25K/yr
- infant travel19K/yr
- traveling baby essentials11K/yr
- travel must haves for baby10K/yr
- miss mouths messy eater stain treater pen7K/yr
- baby traveling must haves13K/yr
- travel necessities for baby8K/yr
- two under two must haves baby9K/yr
- newborn travel7K/yr
Reviews and returns
What reviews say buyers love and hate about Travel Baby
We read the reviews and the return reasons for every product selling here.
“smells very different”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Travel Baby questions
Answered from the same tracked data.









