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Tracheostomy Supplies

Maybe

An estimated 0.3% of orders come back. But the top 5 brands take 92% of clicks, so Tracheostomy Supplies is a Maybe.

Flapen Score
50
50 / 100
Top 44% of 14,768 Health & Household niches · +1 vs the category median of 49
Market size
$393K/yr159K searches / yr
90-day growth
-2.9%search demand this quarter
Competition
74%top-5 click share · 10 brands · 39 sellers

Flapen Score

Tracheostomy Supplies against its category

The dotted line is the Health & Household average. Past it, Tracheostomy Supplies is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Tracheostomy Supplies market on Amazon at a glance

Shoppers on Amazon United States searched for Tracheostomy Supplies 159K times last year and spent an estimated $393K. The top 5 brands take 92% of clicks. Demand peaks in Sep. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 13.7% of those searches ended in a purchase.

Shoppers searched for this 159K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.7% of those searches ended in a purchase. Searches in the last 90 days moved -2.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $393K a year.

Searches, last 12 months
159K
Growth, 90 days vs prior 90
-2.9%
Conversion, latest week
13.7%
Market size, estimated
$393Ka year
Peak month
September1.6× the quietest month
Top search term
tracheostomy supplies42K searches a year

02 · Price

A sale here is worth $18.01.

Listings sell for $18.01 on average, from $8.21 to $47.08. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 750 to 1,000 of them. At $18.01 that is $14K to $18K a year per listing.

Average price
$18.01inside the $15 to $100 sweet spot
Price range
$8.21–$47.08
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
750–1,000
Revenue per listing a year
$14K–$18K
Returns
0.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

94% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #45 within Bandages & Bandaging Supplies. It carries 1,419 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
88%
Out of stock, average day
0.0%
Average rank
#45in Bandages & Bandaging Supplies
Average rating
4.62 starsAmazon United States average 4.42 stars
Average reviews
1,419per listing
Listings tracked
17

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 56 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
56 months

Products

Top Tracheostomy Supplies products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 74% of clicks. A locked shelf that new listings rarely crack.

Brands

10 falling

Sellers

39

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

74%

Top 20: 100%

Open market

6%

  • Brand 156%
  • Brand 215%
  • Brand 312%
  • Brand 46%
  • Brand 53%
  • Brand 62%
  • Open — no brand owns it (4 brands, 6%)

Demand

Tracheostomy Supplies search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Spike '25Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Sep · busiest ÷ quietest = 1.6×

Search terms

Top Tracheostomy Supplies search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • tracheostomy supplies42K/yr
  • split gauze 4x414K/yr
  • drain sponges 4x4 split sterile12K/yr
  • split gauze12K/yr
  • tracheostomy cover7K/yr
  • tracheostomy7K/yr
  • tracheostomy tube6K/yr
  • split gauze pads 4x4 sterile for g tube12K/yr
  • trach5K/yr
  • trach supplies5K/yr

Reviews and returns

What reviews say buyers love and hate about Tracheostomy Supplies

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Quality-Overall”
18%of negative reviews mention “Advertised Vs Actual Product”
0.3%of orders come back
“Inaccurate information”
A buyer, on “Advertised Vs Actual Product”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Tracheostomy Supplies questions

Answered from the same tracked data.