Toothpicks
MaybeAn estimated 0.3% of orders come back. But prices span $2.96–$10.58, mostly outside the sweet spot, so Toothpicks is a Maybe.
- Flapen Score
- 51 / 100Top 40% of 14,768 Health & Household niches · +2 vs the category median of 4951
- Market size
- $2.7M/yr3.0M searches / yr
- 90-day growth
- +2.3%search demand this quarter
- Competition
- 74%top-5 click share · 10 brands · 104 sellers
Flapen Score
Toothpicks against its category
The dotted line is the Health & Household average. Past it, Toothpicks is stronger. Inside it, weaker.
Market
The Toothpicks market on Amazon at a glance
Shoppers on Amazon United States searched for Toothpicks 3.0M times last year and spent an estimated $2.7M. The top 5 brands take 81% of clicks. Flapen scores it 51 out of 100, a Maybe.
01 · Demand
An estimated 15.3% of those searches ended in a purchase.
Shoppers searched for this 3.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 15.3% of those searches ended in a purchase. Searches in the last 90 days moved +2.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.7M a year.
- Searches, last 12 months
- 3.0M
- Growth, 90 days vs prior 90
- +2.3%
- Conversion, latest week
- 15.3%
- Market size, estimated
- $2.7Ma year
- Peak month
- December1.2× the quietest month
- Top search term
- toothpicks1.8M searches a year
02 · Price
A sale here is worth $5.89.
Listings sell for $5.89 on average, from $2.96 to $10.58. Amazon reports units sold in ranges. This niche sold 500K to 600K a year. The average listing sells 30,000 to 40,000 of them. At $5.89 that is $177K to $236K a year per listing.
- Average price
- $5.89under the $15 to $100 sweet spot
- Price range
- $2.96–$10.58
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 500K–600K
- Units per listing a year
- 30,000–40,000
- Revenue per listing a year
- $177K–$236K
- Returns
- 0.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #10 within Toothpicks. It carries 10,074 reviews at 4.51 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 86%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #10in Toothpicks
- Average rating
- 4.51 starsAmazon United States average 4.42 stars
- Average reviews
- 10,074per listing
- Listings tracked
- 14
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 49 months
Products
Top Toothpicks products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 74% of clicks. A locked shelf that new listings rarely crack.
Brands
10 falling
Sellers
104
Top-5 brand share
81%
Top 20: 100%
Top-5 click share
74%
Top 20: 100%
Open market
12%
- Brand 138%
- Brand 215%
- Brand 312%
- Brand 49%
- Brand 58%
- Brand 66%
- Open — no brand owns it (4 brands, 12%)
Demand
Toothpicks search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.2×
Search terms
Top Toothpicks search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- toothpicks1.8M/yr
- tooth picks278K/yr
- toothpicks wooden93K/yr
- toothpick183K/yr
- tooth picks wooden121K/yr
- tooth pick97K/yr
- palillos de dientes60K/yr
- bamboo toothpicks52K/yr
- wooden toothpicks55K/yr
- toothpicks for teeth47K/yr
Reviews and returns
What reviews say buyers love and hate about Toothpicks
We read the reviews and the return reasons for every product selling here.
“Bad quality”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Toothpicks questions
Answered from the same tracked data.









