Toothpaste Tablets
MaybeAn estimated 0.3% of orders come back. But the top 5 brands take 100% of clicks, so Toothpaste Tablets is a Maybe.
- Flapen Score
- 53 / 100Top 32% of 14,768 Health & Household niches · +4 vs the category median of 4953
- Market size
- $1.8M/yr1.3M searches / yr
- 90-day growth
- +3.0%search demand this quarter
- Competition
- 96%top-5 click share · 5 brands · 6 sellers
Flapen Score
Toothpaste Tablets against its category
The dotted line is the Health & Household average. Past it, Toothpaste Tablets is stronger. Inside it, weaker.
Market
The Toothpaste Tablets market on Amazon at a glance
Shoppers on Amazon United States searched for Toothpaste Tablets 1.3M times last year and spent an estimated $1.8M. All 5 brands take every click. Flapen scores it 53 out of 100, a Maybe.
01 · Demand
An estimated 7.2% of those searches ended in a purchase.
Shoppers searched for this 1.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.2% of those searches ended in a purchase. Searches in the last 90 days moved +3.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.8M a year.
- Searches, last 12 months
- 1.3M
- Growth, 90 days vs prior 90
- +3.0%
- Conversion, latest week
- 7.2%
- Market size, estimated
- $1.8Ma year
- Peak month
- October1.8× the quietest month
- Top search term
- nobs toothpaste tablets441K searches a year
02 · Price
A sale here is worth $19.22.
Listings sell for $19.22 on average, from $9.88 to $43.54. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 25,000 to 30,000 of them. At $19.22 that is $481K to $577K a year per listing.
- Average price
- $19.22inside the $15 to $100 sweet spot
- Price range
- $9.88–$43.54
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 125K–150K
- Units per listing a year
- 25,000–30,000
- Revenue per listing a year
- $481K–$577K
- Returns
- 0.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #200 within Toothpaste. It carries 1,910 reviews at 4.40 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 83%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #200in Toothpaste
- Average rating
- 4.40 starsAmazon United States average 4.42 stars
- Average reviews
- 1,910per listing
- Listings tracked
- 6
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 45 months
Products
Top Toothpaste Tablets products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 96% of clicks. A locked shelf that new listings rarely crack.
Brands
5 flat
Sellers
6
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
96%
Top 20: 100%
Open market
0%
- Brand 178%
- Brand 28%
- Brand 35%
- Brand 45%
- Brand 54%
- Open — no brand owns it (0%)
Demand
Toothpaste Tablets search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.8×
Search terms
Top Toothpaste Tablets search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- nobs toothpaste tablets441K/yr
- toothpaste tablets256K/yr
- nobs183K/yr
- no bs toothpaste tablets114K/yr
- nobs toothpaste105K/yr
- no bs toothpaste44K/yr
- nobs nano hydroxyapatite toothpaste18K/yr
- toothpaste tabs27K/yr
- no bs25K/yr
- toothpaste tablets with fluoride25K/yr
Reviews and returns
What reviews say buyers love and hate about Toothpaste Tablets
We read the reviews and the return reasons for every product selling here.
“way too expensive”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
23 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Toothpaste Tablets questions
Answered from the same tracked data.









