Toothbrush Covers

Shoppers searched for this 3.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.1% of those searches ended in a purchase. Searches in the last 90 days moved +5.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.7M a year.

Searches, last 12 months

3.4M

Growth, 90 days vs prior 90

+5.9%

Conversion, latest week

13.1%

Market size, estimated

$2.7Ma year

Peak month

July1.3× the quietest month

Top search term

toothbrush covers1.8M searches a year

Listings sell for $6.17 on average, from $2.01 to $18.86. Amazon reports units sold in ranges. This niche sold 400K to 500K a year. The average listing sells 15,000 to 20,000 of them. At $6.17 that is $93K to $123K a year per listing.

Average price

$6.17under the $15 to $100 sweet spot

Price range

$2.01–$18.86

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

400K–500K

Units per listing a year

15,000–20,000

Revenue per listing a year

$93K–$123K

Returns

0.5%of orders · Amazon United States median 2.1%

65% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #24 within Toothbrushes & Accessories. It carries 6,691 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings

65%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#24in Toothbrushes & Accessories

Average rating

4.63 starsAmazon United States average 4.42 stars

Average reviews

6,691per listing

Listings tracked

26

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

4Amazon's first-year sales bar

Average brand age

34 months