Tonsil Stone Mouthwash

Shoppers searched for this 268K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.8% of those searches ended in a purchase. Searches in the last 90 days moved +44.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $170K a year.

Searches, last 12 months

268K

Growth, 90 days vs prior 90

+44.5%

Conversion, latest week

3.8%

Market size, estimated

$170Ka year

Peak month

March1.9× the quietest month

Top search term

tonsil stone mouthwash150K searches a year

Listings sell for $16.90 on average, from $10.00 to $27.42. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,250 to 1,500 of them. At $16.90 that is $21K to $25K a year per listing.

Average price

$16.90inside the $15 to $100 sweet spot

Price range

$10.00–$27.42

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

1,250–1,500

Revenue per listing a year

$21K–$25K

Returns

0.4%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 15.4% of listings are out of stock. The average listing ranks #398 within Mouthwash. It carries 4,412 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

15.4%

Average rank

#398in Mouthwash

Average rating

4.44 starsAmazon United States average 4.42 stars

Average reviews

4,412per listing

Listings tracked

25

13 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 66 months on average, so the names here are established.

Launched, last 12 months

13

Successful launches

1Amazon's first-year sales bar

Average brand age

66 months