Toilet Foam

Shoppers searched for this 267K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.6% of those searches ended in a purchase. Searches in the last 90 days moved +62.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $490K a year.

Searches, last 12 months

267K

Growth, 90 days vs prior 90

+62.2%

Conversion, latest week

11.6%

Market size, estimated

$490Ka year

Peak month

April1.9× the quietest month

Top search term

fizz clean toilet bowl cleaner38K searches a year

Listings sell for $15.82 on average, from $4.54 to $29.82. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 2,500 to 3,000 of them. At $15.82 that is $40K to $47K a year per listing.

Average price

$15.82inside the $15 to $100 sweet spot

Price range

$4.54–$29.82

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

2,500–3,000

Revenue per listing a year

$40K–$47K

Returns

0.2%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 54% ship with Prime. On an average day, 5.1% of listings are out of stock. The average listing ranks #288 within Bathroom Cleaners. It carries 2,033 reviews at 3.05 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

54%

Out of stock, average day

5.1%

Average rank

#288in Bathroom Cleaners

Average rating

3.05 starsAmazon United States average 4.42 stars

Average reviews

2,033per listing

Listings tracked

24

11 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

11

Successful launches

2Amazon's first-year sales bar

Average brand age

38 months