Toilet Deodorizer Odor Eliminator

Shoppers searched for this 98K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.3% of those searches ended in a purchase. Searches in the last 90 days moved -0.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $118K a year.

Searches, last 12 months

98K

Growth, 90 days vs prior 90

-0.3%

Conversion, latest week

8.3%

Market size, estimated

$118Ka year

Peak month

August1.3× the quietest month

Top search term

toilet air freshener29K searches a year

Listings sell for $14.65 on average, from $3.62 to $64.87. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $14.65 that is $1K to $4K a year per listing.

Average price

$14.65under the $15 to $100 sweet spot

Price range

$3.62–$64.87

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

$1K–$4K

Returns

0.2%of orders · Amazon United States median 2.1%

74% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #135 within Bathroom Cleaners. It carries 19,293 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings

74%

Prime listings

100%

Out of stock, average day

2.6%

Average rank

#135in Bathroom Cleaners

Average rating

4.29 starsAmazon United States average 4.42 stars

Average reviews

19,293per listing

Listings tracked

34

9 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

9

Successful launches

7Amazon's first-year sales bar

Average brand age

49 months