Toe Tape
MaybeAn estimated 0.8% of orders come back. But shoppers spend an estimated $77K a year here, so Toe Tape is a Maybe.
- Flapen Score
- 59 / 100Top 13% of 14,768 Health & Household niches · +10 vs the category median of 4959
- Market size
- $77K/yr75K searches / yr
- 90-day growth
- +36.6%search demand this quarter
- Competition
- 51%top-5 click share · 28 brands · 124 sellers
Flapen Score
Toe Tape against its category
The dotted line is the Health & Household average. Past it, Toe Tape is stronger. Inside it, weaker.
Market
The Toe Tape market on Amazon at a glance
Shoppers on Amazon United States searched for Toe Tape 75K times last year and spent an estimated $77K. The top 5 brands take 60% of clicks. Flapen scores it 59 out of 100, a Maybe.
01 · Demand
An estimated 10.8% of those searches ended in a purchase.
Shoppers searched for this 75K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.8% of those searches ended in a purchase. Searches in the last 90 days moved +36.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $77K a year.
- Searches, last 12 months
- 75K
- Growth, 90 days vs prior 90
- +36.6%
- Conversion, latest week
- 10.8%
- Market size, estimated
- $77Ka year
- Top search term
- toe tape56K searches a year
02 · Price
A sale here is worth $9.46.
Listings sell for $9.46 on average, from $3.79 to $18.37. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $9.46 that is $946 to $2K a year per listing.
- Average price
- $9.46under the $15 to $100 sweet spot
- Price range
- $3.79–$18.37
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $946–$2K
- Returns
- 0.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #74 within Braces, Splints & Supports. It carries 3,817 reviews at 4.21 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 83%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #74in Braces, Splints & Supports
- Average rating
- 4.21 starsAmazon United States average 4.42 stars
- Average reviews
- 3,817per listing
- Listings tracked
- 35
04 · Newcomers
2 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 47 months
Products
Top Toe Tape products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.
Brands
28 rising
Sellers
124
Top-5 brand share
60%
Top 20: 93%
Top-5 click share
51%
Top 20: 87%
Open market
34%
- Brand 124%
- Brand 212%
- Brand 310%
- Brand 47%
- Brand 56%
- Brand 66%
Demand
Toe Tape search demand
Weekly searches over the year. Pick a range.
Search terms
Top Toe Tape search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- toe tape56K/yr
- tape for toes5K/yr
- athletic tape for toes4K/yr
- toe tape for runners5K/yr
- medical tape for toes5K/yr
Reviews and returns
What reviews say buyers love and hate about Toe Tape
We read the reviews and the return reasons for every product selling here.
“Poor Adhesion”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Toe Tape questions
Answered from the same tracked data.









