Toddler Toothbrush

Shoppers searched for this 4.6M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.9% of those searches ended in a purchase. Searches in the last 90 days moved -5.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $5.3M a year.

Searches, last 12 months

4.6M

Growth, 90 days vs prior 90

-5.3%

Conversion, latest week

12.9%

Market size, estimated

$5.3Ma year

Peak month

November2.2× the quietest month

Top search term

toddler toothbrush1.7M searches a year

Listings sell for $8.94 on average, from $3.04 to $24.87. Amazon reports units sold in ranges. This niche sold 500K to 600K a year. The average listing sells 10,000 to 12,500 of them. At $8.94 that is $89K to $112K a year per listing.

Average price

$8.94under the $15 to $100 sweet spot

Price range

$3.04–$24.87

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

500K–600K

Units per listing a year

10,000–12,500

Revenue per listing a year

$89K–$112K

Returns

0.3%of orders · Amazon United States median 2.1%

79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.3% of listings are out of stock. The average listing ranks #14 within Baby & Child Dental Care. It carries 11,889 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings

79%

Prime listings

100%

Out of stock, average day

1.3%

Average rank

#14in Baby & Child Dental Care

Average rating

4.70 starsAmazon United States average 4.42 stars

Average reviews

11,889per listing

Listings tracked

43

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

4Amazon's first-year sales bar

Average brand age

52 months