Tissue Paper

Shoppers searched for this 5.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.8% of those searches ended in a purchase. Searches in the last 90 days moved +10.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $6.1M a year.

Searches, last 12 months

5.1M

Growth, 90 days vs prior 90

+10.0%

Conversion, latest week

13.8%

Market size, estimated

$6.1Ma year

Peak month

December4.9× the quietest month

Top search term

tissue paper2.4M searches a year

Listings sell for $8.63 on average, from $3.77 to $26.40. Amazon reports units sold in ranges. This niche sold 600K to 800K a year. The average listing sells 8,000 to 10,000 of them. At $8.63 that is $69K to $86K a year per listing.

Average price

$8.63under the $15 to $100 sweet spot

Price range

$3.77–$26.40

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

600K–800K

Units per listing a year

8,000–10,000

Revenue per listing a year

$69K–$86K

Returns

0.2%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.1% of listings are out of stock. The average listing ranks #24 within Wrapping Tissue. It carries 7,430 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

100%

Out of stock, average day

3.1%

Average rank

#24in Wrapping Tissue

Average rating

4.70 starsAmazon United States average 4.42 stars

Average reviews

7,430per listing

Listings tracked

42

6 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

5Amazon's first-year sales bar

Average brand age

46 months