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thyroid gummies

Worth a look

Shows low returns (0.0%), but soft demand (-41.5% this quarter) keeps it on the watch list.

Market size 12Growth 4Conversion 75Competition 42Returns 100Price range 75Avg price 95Brand share 56Review moat 38Quality gap 78

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Avg price

Incredible$22.95

avg listing price — sweet spot $15–$100

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Conversion

Good7.0%

search→purchase rate — share of searches ending in a sale

Price range

Great$9.98–$30.00

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good71%

top-5 brand share — brands hold most of the demand

Competition

Okay60%

top-5 click share — leaders hold, buyers still browse

Review moat

Okay2,681.2

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$50K

$50K/yr · 31K searches

Growth

Bad-41.5%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, thyroid gummies is a $50K/yr Amazon United States market (31K searches/yr). The top 5 brands hold 71% of demand. Verdict: Worth a look — 50/100.

Data updated Jul 27, 2026 · scored weekly · How we score niches

thyroid gummies market data

Units sold / yr
2K–3K
avg 100–250/product
Revenue / yr
$46K–$57K
units × avg price
Conversion rate
7.0%
Avg BSR
#342
Page quality
0%
Prime
95%
Sponsored
90%
Out of stock
8.1%
Avg brand age
52 months
Avg seller age
165 days

Competition & brand share

The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.

Brands

17 rising

Sellers

512

Top-5 brand share

71%

Top 20: 100%

Top-5 click share

60%

Top 20: 100%

Open market

24%

  • Vitamatic24%
  • Clean Nutraceuticals24%
  • Natures Craft11%
  • Just Nutrients7%
  • Eloix5%
  • BIO KRAUTER4%

Demand

Weekly Amazon search volume, last 18 weeks — -41.5% search growth over the last 90 days.
800600Spike '26Mar '26Apr '26May '26May '26Jun '26Jul '26

Top thyroid gummies search terms

  • thyroid gummies11K/yr
  • iodine gummies8K/yr
  • thyroid support gummies6K/yr
  • thyroid gummies for women4K/yr
  • thyroid support for women gummies3K/yr
All search terms

Top thyroid gummies products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$5K20%$10K30%$15K40%$20K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 20 tracked products in this niche — three views at once, no toggling.

What buyers say about thyroid gummies

What buyers praise and complain about, mined from review topics.

What buyers love

Taste-Overall20%

“Good taste”

Quality-Overall10%

“it seems like a good quality supplement”

Energy Level8%

“amazing energy”

Hormonal Balance7%

“Thyroid support”

Vitamin6%

“Best supplement”

Efficiency5%

“I think these were effective”

Value For Money4%

“Affordable price”

Regulates Digestion4%

“Helps with digestion, constipation”

Advertised Vs Actual Product3%

“As advertised”

Side Effects2%

“No side effects”

What buyers complain about

Side Effects9%

“Side effects”

Taste-Overall9%

“Horrible taste”

Dosage8%

“Had to quit taking this”

Functionality-Overall8%

“Did not work”

Size-Overall6%

“they are HUGE”

Ease Of Chewing/Swallowing4%

“They are very sticky and chewy”

Regulates Digestion3%

“May cause gastrointestinal issues”

Vitamin3%

“My doctor said this supplement won't work for me”

Value For Money3%

“To expensive”

Sleep Quality2%

“Causes Bad Dreams”

Top return reasons

Dosage25%
Acid Regulator/Stomach Ache Relief25%
Size-Overall17%
Ease Of Chewing/Swallowing8%
Product Condition8%
Hard Feel8%
Vitamin8%

Common questions

Is thyroid gummies profitable to sell on Amazon United States?
The niche generates $50K/yr across 20 tracked products. 3 of 5 products launched in the last 360 days are still selling. 90-day search growth is -41.5%. Flapen's verdict: Worth a look (50/100).
How competitive is the thyroid gummies niche?
17 brands and 512 sellers compete. The top 5 products take 60% of clicks and top 5 brands hold 71% of demand.
What do buyers complain about in thyroid gummies?
Top complaints mined from reviews: Side Effects, Taste-Overall, Dosage. The return rate is 0.0%.
What does it cost to enter the thyroid gummies niche?
Listings span $9.98–$30.00; the average listing price is $22.95 (sweet spot $15–$100). The average incumbent carries 2,681 reviews — the moat a new listing must climb.