Thrusting

Shoppers searched for this 813K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved +6.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $178K a year.

Searches, last 12 months

813K

Growth, 90 days vs prior 90

+6.9%

Conversion, latest week

1.0%

Market size, estimated

$178Ka year

Peak month

January1.4× the quietest month

Top search term

sex vibrator264K searches a year

Listings sell for $21.25 on average, from $3.58 to $40.58. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $21.25 that is $2K to $5K a year per listing.

Average price

$21.25inside the $15 to $100 sweet spot

Price range

$3.58–$40.58

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

$2K–$5K

Returns

0.1%of orders · Amazon United States median 2.1%

12% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #1,714 within Electric Massagers. It carries 9,518 reviews at 3.97 stars, so a new listing needs social proof before a better product.

Sponsored listings

12%

Prime listings

91%

Out of stock, average day

0.0%

Average rank

#1,714in Electric Massagers

Average rating

3.97 starsAmazon United States average 4.42 stars

Average reviews

9,518per listing

Listings tracked

34

6 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

6

Successful launches

3Amazon's first-year sales bar

Average brand age

34 months