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Thrush Treatment for Baby

Fail

The top 5 brands take 100% of clicks, so Thrush Treatment for Baby is a Fail.

Flapen Score
39
39 / 100
Ranks 12,636 of 14,768 Health & Household niches · −10 vs the category median of 49
Market size
$295K/yr255K searches / yr
90-day growth
-23.6%search demand this quarter
Competition
94%top-5 click share · 5 brands · 26 sellers

Flapen Score

Thrush Treatment for Baby against its category

The dotted line is the Health & Household average. Past it, Thrush Treatment for Baby is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Thrush Treatment for Baby market on Amazon at a glance

Shoppers on Amazon United States searched for Thrush Treatment for Baby 255K times last year and spent an estimated $295K. All 5 brands take every click. Demand peaks in Feb. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 9.2% of those searches ended in a purchase.

Shoppers searched for this 255K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.2% of those searches ended in a purchase. Searches in the last 90 days moved -23.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $295K a year.

Searches, last 12 months
255K
Growth, 90 days vs prior 90
-23.6%
Conversion, latest week
9.2%
Market size, estimated
$295Ka year
Peak month
February1.5× the quietest month
Top search term
gentian violet93K searches a year

02 · Price

A sale here is worth $12.63.

Listings sell for $12.63 on average, from $6.76 to $23.86. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 2,000 to 2,500 of them. At $12.63 that is $25K to $32K a year per listing.

Average price
$12.63under the $15 to $100 sweet spot
Price range
$6.76–$23.86
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
25K–30K
Units per listing a year
2,000–2,500
Revenue per listing a year
$25K–$32K
Returns
0.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

75% of listings pay for placement with sponsored ads. 63% ship with Prime. On an average day, 23.1% of listings are out of stock. The average listing ranks #332 within Antibiotics & Antiseptics. It carries 4,588 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
63%
Out of stock, average day
23.1%
Average rank
#332in Antibiotics & Antiseptics
Average rating
4.55 starsAmazon United States average 4.42 stars
Average reviews
4,588per listing
Listings tracked
8

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 75 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
75 months

Products

Top Thrush Treatment for Baby products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 94% of clicks. A locked shelf that new listings rarely crack.

Brands

5 falling

Sellers

26

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

94%

Top 20: 100%

Open market

0%

  • Brand 158%
  • Brand 225%
  • Brand 38%
  • Brand 47%
  • Brand 52%
  • Open — no brand owns it (0%)

Demand

Thrush Treatment for Baby search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KPrime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb · busiest ÷ quietest = 1.5×

Search terms

Top Thrush Treatment for Baby search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • gentian violet93K/yr
  • violeta de genciana61K/yr
  • gentian violet for thrush14K/yr
  • gentian violet liquid23K/yr
  • violeta para heridas de animales6K/yr
  • violeta genciana11K/yr
  • toques de violeta8K/yr
  • violeta para heridas13K/yr
  • gentian violet topical solution4K/yr
  • violeta de genciana para cabello4K/yr

Reviews and returns

What reviews say buyers love and hate about Thrush Treatment for Baby

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Quality-Overall”
47%of negative reviews mention “Color”
0.1%of orders come back
“turns everything purple”
A buyer, on “Color”47% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

11 topics

NegativePositive

FAQ

Common Thrush Treatment for Baby questions

Answered from the same tracked data.